Performance Content Creator

Los Angeles, CA (Hybrid)

Salary Not AvailableMid LevelPart time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive creative, performance-focused social ads for a fragrance brand, from concept to short-form video production.

  • Must-have: Short-form video creation for social media and video editing tools
  • Standout: Experience with beauty/fragrance or lifestyle brand advertising on TikTok and Instagram
  • Standout: End-to-end ad production, from concept through testing and iteration

Job Description

Responsibilities

  • Create compelling advertising ideas designed to drive engagement and conversions.
  • Develop ad concepts and storylines
  • Persona framework
  • Write hooks and short-form scripts
  • Translate fragrance into visual storytelling
  • Create campaign ideas aligned with brand positioning
  • Produce short-form ad content optimized for social platforms.
  • Film lifestyle and product footage
  • Capture founder and creator content
  • Direct simple shoots and talent when needed
  • Produce video content optimized for Meta and TikTok
  • Edit performance-focused advertising creative.
  • Edit short-form video ads
  • Create variations of ads with different hooks
  • Add captions, text overlays, and motion graphics
  • Optimize pacing and structure for social platforms
  • Support the development of a creative testing pipeline.
  • Produce multiple variations of ads
  • Test different hooks and story angles
  • Iterate on top-performing creatives a) Typical monthly output: 20 new ad creatives.

Requirements

  • We’re looking for someone who is both creative and performance-minded.
  • short-form video creation for social media
  • video editing (Premiere, Final Cut, CapCut, etc.)
  • storytelling and content ideation
  • TikTok and Instagram content formats
  • DTC brands
  • beauty, fragrance, or lifestyle products
  • paid social advertising creative
Apothia Los Angeles logo

Apothia Los Angeles

Award winning fragrance house. Aromatics to awaken your senses.

Los Angeles, California, USA
3 employees (3 in marketing)

Traffic Signals

Monthly Visitors
9.6K
Monthly Google Ads Budget
$157
Traffic Source Mix
Search
28.6%
Direct
46.8%
Referral
5.8%
Social
17.2%
Paid
1.5%

Headcount Trend

Current headcount: ~3

Marketing Team

Marketing Team Size
2 (67% of company)