Director, Analytics Standards & Impact Measurement
Novartis ACC
USA (Remote)
$195K/yr - $361K/yrIn-houseFull-timeDirector/executive10+ years exp.
4 hrs ago
Parts Marketing Analyst
Flower Mound, TX (On-site)
Salary Not AvailableMid LevelFull time
Posted 2 months ago
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Job Summary
Own and optimize aftermarket parts sales programs by linking market feedback, dealer input, and ARSM collaboration to grow margins and program adoption.
- Own aftermarket program development, pricing insights, and dealer communications to drive share and profitability.
- Coordinate marketing activities, incentives, and promotions across channels to fuel parts sales growth.
- Provide market intelligence, vendor partnerships, and competitive analysis to shape CLARK’s aftermarket strategy.
Job Description
- Create and manage new aftermarket parts sales program offerings; identify and implement enhancements to existing programs utilizing market, Aftermarket Regional Sales Managers and dealer feedback
- Define, plan and lead the implementation, coordination, and execution of all parts marketing activities including incentive and promotional programs/offerings including annual parts trips
- Benchmark, report and recommend market pricing/localization for various product types and commodities to maximize parts sales margins
- Prepare & present all necessary reports, presentations, analysis, trends and queries on program results and initiatives to Management (drop ship, FMP, Industrial Battery & Charger, etc.)
- Identify complementary product lines or existing product line expansion opportunities and make recommendations to Management within the scope of marketing strategies
- Meet with new and existing vendors/suppliers as necessary to improve processes and/or gain program feedback
- Provide dealer support for wholesale promotion programs
- Support the Aftermarket Regional Sales Managers in implementing labeling, identification & packaging strategies for CLARK OEM, Drop Ship & CLARK All Parts (all makes program) products
- Track competitive wholesale promotional activities to predict any competitive responses to CLARK activities
- Identify and build competitive intelligence on all major CLARK wholesale competitors
CLARK Material Handling Company
CLARK Material Handling Company, an industry leader since its production of the first gasoline-powered material handling truck in 1917, celebrated 100 years in the material handling business in 2017. Headquartered in Flower Mound, Texas, CLARK is a privately held global company and has built more than one million forklifts across its history. CLARK supplies a full range of internal combustion and electric trucks and parts which are distributed through its global network of more than 550 dealers. For additional information on CLARK, its products or to locate a dealer visit www.clarkmhc.com or call toll free (866) 252-5275.
Traffic Signals
Monthly Visitors
20.9K
Traffic Source Mix
Search
48.7%
Direct
40.3%
Referral
6%
Social
3.5%
Paid
1.2%
Headcount Trend
Current headcount: ~300
Marketing Team
Marketing Team Size
12 (4% of company)
