Paid Social Manager | Dermstore

New York City, NY (Hybrid)

$110K/yr – $120K/yrMid Level5+ years expFull time

Posted 4 weeks ago

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Job Summary

Own paid social strategy and execution at scale, turning brand and commerce goals into continuous optimization and audience growth.

  • Own Paid Social strategy from briefs to optimization, with a focus on younger and diverse audiences.
  • Lead full funnel planning, measurement, and cross-functional collaboration to drive campaign performance.

Job Description

Responsibilities
  • Set vision and annual social media strategies, including campaign level social briefs through to execution and optimization oversight
  • Day to day management of Paid Social campaigns. Establish short- and long-term learning agendas and oversee social measurement capabilities, analysis and reporting of campaigns. Analyze social media metrics to evaluate campaign performance, optimize strategies, and maximize audience engagement
  • Execution of full funnel Paid Social plans that juggling multiple competing priorities
  • Adopt established account management standards and enhance campaign best practices
  • Monitor the latest trends in social media, including advertising formats, channels and technologies in order to improve campaign performance
  • Identify new opportunities to drive commerce and brand engagement, based on evolving customer and cultural trends, including a focus on reaching younger and diverse audiences
  • Collaborate with Creative and Influencer teams to deliver best-in-class campaigns and content to our customers
  • Partner with cross functional teams to drive process improvement and efficiency and provide mentorship for junior paid social team members
  • Serve as subject matter expert on paid social media best practices and emerging trends
Requirements
  • 5 years Paid Social experience on agency or brand side within E-comm
  • Ability to work autonomously, make smart decisions and be seen as an expert in their field
  • High expertise level of Paid Social platforms and tools (Meta, TikTok, Snapchat, Pinterest), Reddit a plus
  • Excellent communication skills with the ability to explain and deliver insights and recommendations
  • High attention to detail
  • Proficient data analysis and interpretation skills
  • Confident with a positive, proactive can-do attitude
  • Initiative way of working and ability to cope with competing demands and prioritize tasks accordingly
Benefits
  • Hybrid Work Model (3 Days in Office, 2 days WFH), Office Location: 115 Broadway, New York, NY
  • Medical, Dental, Vision plans
  • 401K matched up to 5%
  • Generous PTO (Paid Time Off)
  • Short and long-term disability
  • Summer Fridays
  • Exclusive employee discounts off THG Brands
  • Many more...
THG logo

THG

3.1 Glassdoor

THG PLC is a global e-commerce group headquartered in Manchester, UK, operating through two leading consumer businesses: THG Beauty and THG Nutrition. THG Beauty operates prominent online platforms including Lookfantastic, Dermstore and Cult Beauty, offering a valued route to market for over 1,300 third-party brands, alongside a specialist portfolio of owned brands. THG Nutrition, led by Myprotein, the world’s largest online sports nutrition brand, spans multiple health and wellness categories, delivering its products both directly to consumers and through strategic offline partnerships worldwide.

Founded in 2004
Manchester, England, GBR
51% recommend to a friend
54% CEO approval

Marketing Team

Marketing Roles Posted (Last 30 Days)
9

Funding

Total Funding
$5.3B
Last Raise
$89.8M
Post IPO Equity, 3 months ago

Funding History

  • Dec 2025
    Post IPO Equity • $89.8M
  • Mar 2025
    Post IPO Equity
  • Oct 2024
    Post IPO Equity • $124.7M

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