Paid Media Strategist (Mid to Senior Level)

Denver, CO (Hybrid)

$65K/yr – $95K/yrMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Own paid media strategy and multi-channel execution for multiple clients, turning performance data into actionable optimization while keeping tracking rock solid across Google, Meta, LinkedIn, and programmatic channels.

  • Growth ownership: define and drive paid media strategy, budgets, and pacing to hit client goals.
  • Measurement and reporting: build dashboards, communicate trends, and surface opportunities to optimize ROI.
  • Channel mastery: continuously test audiences, creatives, and bidding across search, social, and programmatic to lift performance.

Job Description

  • Develop and lead comprehensive paid media strategies and campaigns for multiple clients simultaneously, from brief creation through launch, optimization, and reporting.
  • Set up and manage campaigns across paid channels, including Google Ads, Performance Max, Microsoft/Bing, Facebook, Programmatic, LinkedIn, Pinterest, Twitter, and Reddit.
  • Ensure all campaigns have measurable, trackable goals in place before launch.
  • Manage daily, monthly, and lifetime campaign budgets with accuracy and accountability.
  • Execute ongoing optimizations based on performance data, client goals, and platform best practices.
  • Monitor and analyze account metrics, including keyword conversion rates, bid performance, impression share, quality score, and budget pacing.
  • Utilize internal and external tools to compile monthly performance reports and quarterly business reviews.
  • Track, analyze, and communicate key takeaways, trends, and ongoing opportunities for improvement to both clients and internal teams.
  • Research and monitor market trends, benchmarks, and the competitive landscape to inform strategy.
  • Seamlessly use Google Analytics and Google Tag Manager to ensure campaigns have proper tracking in place (GA certification is a plus).
Fruition logo

Fruition

Fruition is an American fashion and design archive corporation headquartered in Las Vegas, Nevada and founded in 2005. The company specializes in creating, sourcing, producing and styling luxury products sold at Fruition stores, online, and global network.

Founded in 2005
Las Vegas, Nevada, USA
1 employees (1 in marketing)

Traffic Signals

Monthly Visitors
737
Traffic Source Mix
Search
2.2%
Direct
96.7%
Referral
0.7%
Social
0.2%
Paid
0.1%

Headcount Trend

Current headcount: ~1

Marketing Team

Marketing Team Size
1 (100% of company)