Own end-to-end paid media execution across multiple platforms with strong governance, cross-functional collaboration, and data-driven optimization.

• Plan, build, and launch campaigns across Meta, LinkedIn, YouTube, TikTok, and more
• Own all setup and QA including targeting, UTMs, pixels, creative delivery, and pacing checks
• Assist in influencer boosting and whitelisting setups, ensuring proper permissions and paid amplification workflows
• Monitor and optimize campaigns to achieve KPIs while surfacing clear insights
• Build platform audiences based on research, analytics inputs, and category trends
• Support the creation of performance reports and dashboards, simplifying complex data
• Pull and analyze metrics to identify trends and recommend improvements
• Capture and distribute meeting notes, next steps, and action items to keep work flowing smoothly
• Maintain strong relationships with platform reps and media partners to stay ahead of new tools and betas

• Bachelor’s degree or equivalent experience
• 3 to 5 years of hands-on paid media experience, ideally in an agency environment
• Expert fluency in Meta Ads Manager including builds, QA, and optimization
• Familiarity with dashboarding tools such as Tableau or Power BI
• Strong organizational skills with experience handling billing, pacing, and campaign operations
• Strong client communication skills and comfort presenting in meetings
• Ability to manage multiple deadlines across accounts and teams
• Collaborative mindset and ability to work in a cross-functional environment
• Positive, flexible attitude and curiosity about where digital platforms are heading
• Experience with YouTube, TikTok, and LinkedIn

• Experience with YouTube, TikTok, and LinkedIn
• Influencer whitelisting or paid amplification experience
• Familiarity with ad verification and brand safety tools such as DoubleVerify
• Experience with healthcare or HCP targeting
• Strong interest in emerging digital trends and platform updates