Paid Media Specialist at PragerU | Los Angeles, CA | $70K/yr – $85K/yr

PragerU

Paid Media Specialist

Los Angeles, CA (Remote)

$70K/yr – $85K/yrMid Level2+ years expFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive end-to-end paid media across Google Ads, Meta, and social channels to support donor campaigns and eCommerce ROAS.

Own end-to-end campaigns and measurement across search and social platforms.
Must-have: 2-5+ years in paid media with proven growth of high-intent traffic.
Standout: Experience with donor-sponsored campaigns and ROAS-focused optimization.

Job Description

Responsibilities

Manage and optimize campaigns in Google Ads and/or Meta Ads Manager
Analyze campaign data to identify trends, insights, and opportunities for improvement
Ensure accuracy in tracking, budget pacing, and performance reporting
Translate data and performance metrics into clear, actionable insights
Proactively identify issues and implement solutions to improve campaign performance
Stay current on emerging platforms and continuously test and learn new strategies
Own and manage paid search campaigns end-to-end, including setup, optimization, and reporting
Execute donor-sponsored campaigns, ensuring timely delivery, budget adherence, and performance targets
Manage eCommerce product ads with a focus on improving ROAS over time
Run weekly social media post boosting and track performance across platforms

PragerU

PragerU transforms millions of young lives with short videos on the Internet. Watched 5 million times every day, PragerU videos counter left-wing indoctrination by reaching young people with messages of truth, reason, and hope. From intellectual, fact-based 5-Minute Videos and powerful personal storytelling to educational animated shows made just for kids—PragerU helps young people keep or discover pro-American values. 70% of those watching PragerU videos have said that their mind has changed on at least one topic. To date, PragerU has garnered over 8 billion views on its website, mobile app, and social media channels.

Founded in 2011

Los Angeles, California, USA

127 employees (45 in marketing)

prageru.com