Paid Media Manager (DTC focus)

Madison, WI (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 4 months ago

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Job Summary

Drive paid media management for a DTC-focused agency with reporting on a weekly cadence.

  • Own DTC media buying, report data, and weekly client calls.
  • Must-have: 2+ years in paid media across TikTok, Facebook Ads Manager, Google, and Pinterest.
  • Standout: Experience pulling data into Excel and building weekly reporting decks.

Job Description

Responsibilities

  • To manage, monitor, and report across all paid media platforms.
  • In short, we are looking for someone to manage the DTC Media buying, report data, and join weekly calls with our clients.
  • Pull data into excel sheets weekly
  • Pull data into larger reporting decks weekly
  • Communicate with our project manager, head of creative, and sometimes clients.
  • Manage particular paid media projects.

Requirements

  • Paid Media Buying (with all of the following Tik Tok, Facebook Ads Manager, Google, Pinterest, etc.)
  • Understanding the nuances, and technicalities of each platform.
  • Overall Paid Media Strategy to maximize performance.
  • Some Account Management (at a previous agency)
  • 2+ Years of working in Paid Media (that can include an internship)

Preferred

  • Retailer media experience such as Instacar, Walmart, Roundel, etc.

Gawronski Media

We’re a lean, powerhouse team out of Madison, WI, driving brand growth through paid media. From boosting sales on Instacart to building massive brand awareness on Meta, we’re experts across the entire digital landscape—social platforms, retailer sites (Target, Walmart, and more), Instacart, and Amazon.We know agency fluff and wasteful spending don’t drive results. That’s why we cut the frills and get straight to what matters—making every dollar work hard for your brand. Let’s make it happen.

Founded in 2018
Madison, Wisconsin, USA
8 employees (4 in marketing)

Traffic Signals

Monthly Visitors
694
Traffic Source Mix
Search
33.6%
Direct
42%
Referral
12.7%
Social
9.5%
Paid
1.1%

Headcount Trend

Current headcount: ~8

Marketing Team

Marketing Team Size
4 (50% of company)