Paid Media Data Analyst, Social

Redmond, WA (On-site)

$106K/yr – $223K/yrMid Level4+ years expFull time

Posted 4 months ago

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Job Summary

Drive scalable analytics and self-service reporting to inform business decisions.

  • Own end-to-end analytics lifecycle from data sources to dashboards.
  • Must-have: 4+ years in marketing analytics with Fortune 100 or media company experience.
  • Standout: ability to socialize insights across teams and promote adoption of data sources and practices.

Job Description

Responsibilities

  • Identify and promote methods that enhance efficiency in analytics and reporting.
  • Ensure solutions are reusable, easily discoverable, and self-service oriented.
  • Drive meaningful data interpretation to inform business decisions.
  • Recommend and socialize optimal methods for operationalizing, sharing, and scaling insights.
  • Share knowledge and practical rationale for transitioning ad-hoc analyses to regular reporting features.
  • Share domain knowledge to create clarity and ensure readiness to leverage data and insights effectively.
  • Evaluate the viability of automated methods for data collection, reporting, and analysis.
  • Understand the relationship between analytical models and business objectives.
  • Establish clear linkage between generated models and desired business outcomes.
  • Assess the degree to which models meet business objectives and address gaps.

Requirements

  • Master's Degree in Mathematics, Analytics, Data Science, Engineering, Computer Science, Business, Economics or related field AND 2+ years experience in data analysis and reporting, data science, business intelligence, or business and financial analysis OR Bachelor's Degree in Statistics, Mathematics, Analytics, Data Science, Engineering, Computer Science, Business, Economics or related field AND 4+ years experience in data analysis and reporting, data science, business intelligence, or business and financial analysis OR equivalent experience.
  • 4+ years experience in marketing analytics specifically at a Fortune 100 or a media company.
  • 4+ years analyzing social advertising performance and using social platform specific analytics tools (ie Meta Advanced Analytics).

Preferred

  • Master's Degree in Mathematics, Analytics, Data Science, Engineering, Computer Science, Business, Economics or related field AND 6+ years experience in data analysis and reporting, data science, business intelligence, or business and financial analysis OR Bachelor's Degree in Statistics, Mathematics, Analytics, Data Science, Engineering, Computer Science, Business, Economics or related field AND 8+ years experience in data analysis and reporting, data science, business intelligence, or business and financial analysis OR equivalent experience.
  • Proficiency in data analysis tools and software.
  • Experience interpreting statistical and machine learning model output.
  • Demonstrated understanding of data visualization techniques, BI systems
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Microsoft

At MAI, we are pioneering the future of what AI and consumer technology can be.

Founded in 2024
Redmond, Washington, USA
2.3K employees (142 in marketing)

Traffic Signals

Monthly Visitors
339.1K
Traffic Source Mix
Search
35.6%
Direct
38.3%
Referral
9.7%
Social
15.1%
Paid
0.9%

Headcount Trend

Current headcount: ~2.3K

Marketing Team

Marketing Team Size
35 (2% of company)
Median Career Experience
14 years
Median Tenure
1.2 years
Marketing Roles Posted (Last 30 Days)
6

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