Drive on-camera content creation for a pet-focused DTC brand, owning end-to-end production.

• Film, edit, and star in content for platforms like Meta, TikTok, and YouTube.
• Serve as the primary face for our brand.
• Manage shoots where you serve as the lead talent, creating premium UGC style content for paid and organic campaigns.
• Your work—and your presence on camera—will directly contribute to revenue growth and audience engagement.
• Develop and star in User-Generated Content (UGC) that achieves high performance, demonstrating strong hooks and authentic audience appeal.
• Effectively utilize your own dog (ideally) to create "day-in-the-life" and "product-in-use" content that resonates deeply with our community of pet parents.
• Effectively manage and execute regular live-action content shoots, whether featuring yourself, actors, or customers.
• Partner with Creative Strategists & Media Buyers to optimize creative based on performance data to ensure ad content delivers measurable results.
• Acting as the primary talent and manager for new ads, focusing on live, relatable, and experimental formats.
• Developing high-energy content with a strong emphasis on engaging hooks and viral potential.