Responsibilities

• Work closely with McJ brand team to receive and route client-approved creative assets, ensuring they match the media team’s buy details, including dayparts and flighting.
• Own the daily end-to-end trafficking process for all linear TV and radio campaigns, moving away from a third-party model to a direct-to-station execution model.
• Act as the primary operator within our Mediaocean Prisma ecosystem, ensuring the seamless flow of buy data, ISCI codes and reconciliation data.
• Manage the generation and assignment of ISCI codes and use Comcast AdFusion to deliver assets to stations across the country.
• Lead the charge on discrepancy resolution and post-air-date reconciliation to ensure our clients get exactly what they paid for.
• Work closely with McJ brand team to receive and route client-approved creative assets.
• Ensure creative assets meet platform specs and are versioned correctly by audience, format and placement.
• Support the team in QA tagging, tracking, UTMs and naming conventions before launch.
• Implement buy details accurately within DSPs/ad servers as needed.
• Conduct prelaunch checks to confirm targeting, pacing and tracking integrity.

Requirements

• 5+ years of experience in media trafficking, campaign operations or media execution
• Hands-on experience in broadcast environments
• Advanced knowledge of Mediaocean Prisma (critical requirement)
• Direct experience using Comcast AdFusion for spot trafficking and distribution
• Familiarity with Nielsen market data and its application within media buying and trafficking
• Familiarity with digital trafficking systems (DSPs, ad servers and social platforms)
• Exceptional attention to detail and organizational skills
• Ability to manage multiple campaigns, markets and deadlines simultaneously
• Strong troubleshooting skills and clear cross-team communication