Responsibilities

• Be the day-to-day steward of social media campaign development, activation, and innovation, working closely with media strategy and client teams to translate high-level marketing goals and media objectives into impactful paid media campaigns on social networks including: Meta, Snapchat, Reddit and Tiktok.
• Direct and manage the daily workflow of all paid social campaigns, including proposal development, campaign activation and maintenance, and post-buy recaps
• Collaborate with Investment, Strategy, and Activation media teams to respond to client briefs, build strategic campaign plans, communicate service offerings, and identify and deliver new solutions
• Monitor the latest trends in social media, including advertising formats, channels, and technologies to improve campaign performance and provide recommendations on how clients can best leverage new tools and services
• Advocate the value of social media and help educate clients, partners, and internal teams on the latest developments and capabilities in this fast-growing media channel

Requirements

• Bachelor's degree (BA/BS) from a four-year, accredited college or university.
• 5+ years of experience in Paid Media with a focus on Paid Social campaign management.
• Proficiency in multiple social media platforms.
• Prior people management and development experience.
• Strong analytics, organizational, and communication skills.
• Seeking a resourceful, curious, and motivated individual with an ability to work independently as well as in a collaborative team environment.

Benefits

• - Paid Family Care for parents and caregivers for 12 weeks or more
• - Monetary assistance and support for Adoption, Surrogacy and Fertility
• - Monetary assistance and support for pet adoption
• - Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
• - Tuition Assistance
• - Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
• - Matching Gifts programs
• - Flexible working arrangements
• - ‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
• - Business Resource Groups that support multiple affinities and alliances