Media Buying & Marketing Manager at Binho Board | Phoenix, AZ | $50K/yr – $70K/yr

Binho Board

Media Buying & Marketing Manager

Phoenix, AZ (On-site)

$50K/yr – $70K/yrMid Level1+ years expFull time

Posted 4 months ago

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Job Summary

Drive paid media across Meta, TikTok, YouTube, Google, and emerging platforms to hit growth targets for a fast-growing tabletop soccer brand.

Own and optimize paid media strategy and budgets across key platforms
Must-have: 1–5+ years in paid media with measurable results
Standout: Opportunity to shape campaigns around product launches, partnerships, and brand moments at a growing startup

Job Description

Responsibilities

Own and execute paid media strategy across Meta, TikTok, YouTube, Google, and emerging platforms
Manage and optimize ad spend to hit growth targets
Build testing frameworks: creative testing, audience segmentation, landing page optimization
Identify and pursue new marketing opportunities across channels, partnerships, and platforms
Develop and execute campaigns around product launches, tournaments, and brand moments
Stay ahead of trends and bring fresh ideas to the table — don't wait to be asked
Own media budget planning and allocation
Deliver clear performance reporting and translate data into action
Continuously improve what's working and cut what isn't

Requirements

1–5+ years in paid media or performance marketing
Proven track record managing ad budgets with measurable results
Deep familiarity with Meta Ads Manager, TikTok Ads, and Google Ads
Data-driven mindset — you live in the numbers but understand brand
Self-starter who takes initiative without waiting for direction
Experience in DTC, e-commerce, or consumer lifestyle/sports brands preferred

Preferred

Experience scaling a consumer brand from early stage
Familiarity with attribution tools (Triple Whale, Northbeam, etc.)
Passion for soccer, sports culture, or creator-driven brands

Benefits

Work at a rapidly growing startup
Be part of a brand working with some of the biggest soccer clubs in the world
Help shape the future of a global tabletop sport
Get exposure to marketing, ecommerce, partnerships, and product launches
Opportunity to grow with the company as we expand

Binho Board

Binho Board is a fast-growing sports lifestyle and entertainment company redefining tabletop competition through its flagship game, the Binho Classic. Inspired by global soccer culture and finger-flick games from South America, Binho blends sleek design, skill-based gameplay, and tournament-level intensity into a product that's as fun at home as it is on the competitive stage.Launched in 2019, Binho Board has sold over 90,000 units with a direct to consumer first approach and is now carried by major retailers including Dick’s Sporting Goods, Scheels, and hundreds of independent stores. The company has secured licensing partnerships with global soccer giants such as Paris Saint-Germain, Arsenal, Chelsea, Liverpool and more.With a product that appeals to families, sports fans, and social gamers alike, Binho is creating a new category of sport — one that merges physical gameplay, global soccer culture, and community-driven competition. The company’s long-term vision is to build the world’s leading tabletop soccer brand through innovative product design, licensed partnerships, and a growing tournament ecosystem.

Founded in 2019

Tempe, Arizona, USA

11 employees (2 in marketing)

binhoboard.com