Responsibilities

• Meets with media representatives and analyzes proposals and packages for broadcast, outdoor, digital and print advertising.
• Responsible for the planning, negotiation, and placement of all media for assigned clients.
• Gathers, organizes and presents competitive research and spending data, as requested.
• Determines television programs, radio stations, OOH locations and publications for print to use for all buys; will also include some digital.
• General knowledge of digital media with the ability to place and maintain smaller digital campaigns.
• Capable of independently developing basic media plans and managing smaller budgets.
• Processes changes on media buys for all assigned accounts.
• Works with Account Executives on media questions and overflow of accounts.
• Processes necessary paperwork for all media buys.
• Acts as the liaison between media vendors and the agency.

Requirements

• Excellent organizational, verbal, and written communication skills.
• Strong math skills required.
• Can effectively present media plans and results to clients.
• Works closely with the Client Services team on media questions and flow of accounts.
• Proficiency with MacOS, Excel, Word, and PowerPoint.
• Comfortable with public speaking and presentation.
• Positive outlook and team player mentality.
• Can develop new media partnerships.
• Bachelor's degree in Advertising, Marketing, Business Administration, or related field.
• Minimum of two years media buying experience.

Preferred

• Experience in STRATA and Advantage preferred.
• Experience placing media on Google Ads, Facebook and Instagram preferred.