Clevanoo LLC

Martech Enablement Manager

New York City, NY (Hybrid)

Salary Not AvailableSenior Level3+ years expContract

Posted 2 months ago

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Job Summary

Own platform enablement for two brands during a Cordial migration, translating tech capabilities into business outcomes and driving cross-brand adoption. Focus on data-driven audience segmentation, vendor collaboration, and scalable enablement.

  • Bridge marketing tech and brand teams to keep migration on track and build long-term enablement
  • Own audience builds and CDP-driven use cases to inform marketing tactics
  • Monitor adoption and train teams to remove barriers across regions

Job Description

Responsibilities

  • Bridge between marketing technology platforms and brand teams, ensuring continuity during a major migration to the Cordial platform while strengthening long-term enablement capabilities
  • participate in brand planning sessions, align vendor capabilities with business priorities, and act as the primary point of contact for platform-related questions, particularly regarding Cordial and Tulip
  • Support audience segmentation efforts by leveraging CDP tools and SQL expertise to translate data into actionable marketing use cases
  • Produce monthly performance scorecards
  • Share insights from marketing tests
  • Facilitate cross-brand collaboration
  • Identify automation opportunities to improve efficiency
  • Monitor platform adoption across regions, addressing underutilization and resolving adoption barriers through training and enablement initiatives
  • Close coordination with vendors and internal teams helps ensure smooth onboarding and ongoing education
  • Support the migration of customer data and tagging processes from Amperity to C360, troubleshooting platform issues, aligning business and technical requirements, and maintaining project tracking systems to manage priorities and timelines

Requirements

  • 3+ years of martech enablement experience supporting CRM and personalization programs (Cordial experience required)
  • Hands-on product management experience managing clienteling platforms (strongly preferred)
  • Proven expertise in audience builds, CDP platforms, and SQL – able to translate technical data attributes into business use cases
  • Experience managing platform migrations and cross-functional technical projects is a plus
  • Excellent communication skills across technical, regional and leadership teams

Preferred

  • Hands-on product management experience managing clienteling platforms (strongly preferred)
  • Proven expertise in audience builds, CDP platforms, and SQL – able to translate technical data attributes into business use cases
  • Experience managing platform migrations and cross-functional technical projects is a plus
  • Excellent communication skills across technical, regional and leadership teams

Headcount Trend

Current headcount: ~80