Marketplace Growth Manager - TikTok / Walmart

Florida, NY (Remote)

Salary Not AvailableSenior Level8+ years expFull time

Posted 4 months ago

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Job Summary

Drive marketplace growth across TikTok Shop, Walmart, and international platforms with end-to-end ownership of strategy, execution, and cross-functional alignment.

  • Own end-to-end growth initiatives across TikTok Shop, Walmart.com, and Amazon EU/CA.
  • Must-have: 8+ years scaling marketplaces in seller/vendor/hybrid models.
  • Standout: Global reach with cross-functional leadership and external partner management.

Job Description

Responsibilities

  • Develop and execute marketplace growth strategies that improve traffic, conversion, revenue, and profitability across TikTok Shop, retailer-owned eCommerce sites, and international Amazon marketplaces.
  • Manage channel performance across varying account models, including Seller Central, hybrid structures, and authorized reseller environments.
  • Lead content and merchandising initiatives by coordinating internal creative teams and external agencies to ensure listings meet marketplace standards for accuracy, compliance, SEO, and conversion optimization.
  • Oversee content localization and adaptation of U.S. assets for Amazon EU, Amazon Canada, and future international markets.
  • Collaborate with TikTok creator management teams to ensure product availability, pricing alignment, promotions, and merchandising support marketplace sales initiatives.
  • Partner with supply chain, sales operations, and forecasting teams to support accurate inventory planning, demand forecasting, and order flow efficiency.
  • Monitor and analyze marketplace KPIs, such as revenue, traffic, conversion rate, Buy Box %, inventory health, and media performance, and implement improvements based on insights.
  • Develop and manage promotional calendars, search optimization plans, retail media strategies, and category-level merchandising initiatives.
  • Support adherence to Enzymedica’s pricing strategy and MAP compliance across all marketplaces, strictly following established escalation procedures for pricing deviations.
  • Establish and maintain strong working relationships with retailer platform representatives (e.g., Walmart Connect, TikTok Shop representatives, Amazon account contacts) to support performance and strategic alignment.

Requirements

  • Minimum of 8 years of experience managing Amazon and/or Walmart.com marketplaces in seller, vendor, or hybrid structures .
  • Minimum of 2 years managing TikTok Shop or TikTok eCommerce programs.
  • Onsite / Hybrid / Remote – for candidates located in the U.S. Eastern Time Zone (ET)
  • Bachelor’s degree in marketing, Business, eCommerce, or a related field.
  • Experience within the natural products industry and/or CPG background is highly preferred.
  • Proven experience driving measurable growth on Amazon, Walmart.com, and TikTok Shop marketplaces.
  • Knowledge of retail media platforms (e.g., Amazon Ads, Walmart Connect, TikTok Ads Manager).
  • Strong project management skills with meticulous attention to detail and the ability to meet deadlines.
  • Strong understanding of marketplace operations, including catalog management, fulfillment workflows, forecasting alignment, and compliance requirements.
  • Demonstrated ability to lead cross-functional initiatives involving marketing, creative, operations, and external partners.
  • Strong analytical capabilities, with the ability to interpret marketplace data and translate insights into actionable strategies.
  • Excellent verbal and written communication skills, including the ability to present strategies and performance to multiple audiences.
  • Ability to identify root-cause issues and develop resourceful solutions.
  • Proficiency in Microsoft Office (Excel, Word, PowerPoint, Outlook).
  • Must be able to maintain a high degree of confidentiality and demonstrate strong organizational and time-management skills while working in a fast-paced environment.

Preferred

  • Experience with EU and Canada marketplaces.
  • Cross-functional leadership experience.
  • Localization/asset adaptation experience.

Benefits

  • Medical, dental, vision, company-paid life insurance, paid time off, paid holidays, 401(k) with company match, paid parental leave, an on-site exercise facility, and free and discounted products, and more!
Enzymedica logo

Enzymedica

4.1 Glassdoor

Enzymedica produces cutting edge enzyme formulas that provide targeted support for digestive issues, food intolerances, cardiovascular issues, proper immune function and healthy inflammatory process. Established in 1998, Enzymedica leads the enzyme category by offering products that contain the highest therapeutic activities available. They are ranked the #1 selling enzyme company by third party reports and offer the best-selling digestive enzyme blend, Digest GoldTM. Enzymedica is dedicated to using only the highest quality plant and plant-based enzymes in their products. Our exclusive Thera-blendTM process is used in the manufacturing of its protease, lipases, amylase and cellulase enzymes, achieving greater activity over a broader pH range. This process increases potency by enabling each enzyme to break down more bonds throughout the entire digestive system. When formulated for therapeutic purposes, Thera-blend enzymes are customized for optimal performance throughout the entire body.Enzymedica is the leader in digestive & therapeutic enzymes throughout the natural products industry, home of America’s top two sellers, DigestTM and Digest GoldTM.Available in fine health food storesNSF Certified for Exceptional Quality & PurityAbsolutely no fillersVegan, Vegetarian, & Kosher when availableCertified Carbon Neutral companyFollow Us On Social @enzymedica

Founded in 1998
Venice, Florida, USA
101 employees (10 in marketing)
66% recommend to a friend
81% CEO approval

Traffic Signals

Monthly Visitors
53.8K
Monthly Google Ads Budget
$2.4K
Traffic Source Mix
Search
58.1%
Direct
33.9%
Referral
5%
Social
1.3%
Paid
1.5%

Headcount Trend

Current headcount: ~101

Marketing Team

Marketing Team Size
7 (7% of company)

Funding

Last Raise
Series Unknown, 12 years ago

Funding History

  • Nov 2013
    Series Unknown