Marketing Technology Manager

Seattle, WA (Remote)

$120K/yr – $150K/yrMid Level5+ years expFull time

Posted 4 months ago

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Job Summary

Own and optimize HubSpot-driven marketing automation and ABM programs, while evolving SEO, website performance, and reporting to drive pipeline and revenue.

  • Own marketing automation workflows, lead nurturing, and segmentation strategies across HubSpot and WordPress.
  • Must-have: Advanced HubSpot Marketing Hub Enterprise and API integrations experience.
  • Standout: Cross-functional ownership from automation to ABM and analytics.

Job Description

Responsibilities

  • Design, execute, and optimize marketing automation workflows in HubSpot across email, web, and social channels
  • Develop lead nurturing and scoring models that improve conversion rates and sales handoff quality
  • Build and maintain segmentation strategies for personalized communications
  • Identify and implement AI-assisted marketing tools
  • Extend our marketing stack through API integrations, connecting HubSpot with sales tools, analytics platforms, and third-party applications
  • Evaluate emerging marketing technologies and recommend adoption strategies
  • Manage and enhance our WordPress website with a focus on conversion optimization and user experience
  • Implement modern web development approaches to improve site performance and functionality
  • Execute SEO strategies and develop our AEO (Answer Engine Optimization) approach as search evolves
  • Own centralized reporting dashboards consolidating metrics across all digital channels, both within HubSpot and external tools

Requirements

  • Bachelor’s degree in Marketing, Business, Computer Science, or similar
  • 5+ years of experience in marketing automation with progressive technical responsibility
  • Advanced-level proficiency in HubSpot Marketing Hub Enterprise
  • Strong WordPress skills and familiarity with modern web technologies
  • Demonstrated experience building and maintaining API integrations
  • Solid command of SEO principles and emerging AEO tactics
  • Proficiency in Google Analytics and experience building custom reporting dashboards
  • Understanding of B2B sales pipelines and marketing's role in revenue generation
  • Experience with AI-assisted marketing tools and AI coding assistants
  • Experience with account-based marketing platforms

Preferred

  • Self-directed problem solver comfortable with ambiguity
  • Curious about emerging technologies and eager to experiment
  • Able to translate technical capabilities into business outcomes
  • Strong communicator who can work across marketing, sales, and technical teams

Benefits

  • Medical, dental, vision, and Rx (prescription) coverage beginning on the 1st day of the month following your start date. Parse covers 90% of the monthly premiums for employees, and 60% for dependents.
  • A 401(k) program with no waiting period to participate
  • Basic life insurance and short and long-term disability coverage. Monthly premiums for both are covered at 100% by Parse.
  • Flexible spending account (FSA) options for medical, dependent care, and commuter expenses
  • A transportation program (Seattle only)
  • 12 paid holidays annually and a winter holiday break
  • A generous time off policy
Parse Biosciences logo

Parse Biosciences

4.1 Glassdoor

Parse Biosciences is a global life sciences company whose mission is to accelerate progress in human health and scientific research. Empowering researchers to perform single cell sequencing with unprecedented scale and ease, our pioneering approach is enabling groundbreaking discoveries in cancer treatment, tissue repair, stem cell therapy, kidney and liver disease, brain development, and the immune system.

Founded in 2018
Seattle, Washington, USA
126 employees (14 in marketing)
75% recommend to a friend

Traffic Signals

Monthly Visitors
122K
Monthly Google Ads Budget
$3.9K
Traffic Source Mix
Search
51.7%
Direct
38.7%
Referral
6.6%
Social
1.9%
Paid
1%

Headcount Trend

Current headcount: ~127

Marketing Team

Marketing Team Size
10 (8% of company)

Funding

Total Funding
$100M
Last Raise
$41.5M
Series C, 2 years ago

Funding History

  • Dec 2023
    Debt Financing
  • Feb 2022
    Series B • $41.5M
  • Jan 2021
    Series A • $7M

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