Marketing Summer Intern

San Diego, CA (On-site)

Salary Not AvailableIntern/New GradFull time

Posted 3 months ago

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Job Summary

Drive social community management and content across multiple channels, with a focus on guest engagement and insights for SeaWorld.

  • Must-have: Availability for weekends and holidays
  • Standout: Direct experience with social listening, engagement, and community reporting

Job Description

Responsibilities

  • Develop marketing materials including fact sheets, messaging documents, blogs, social media content, and pitch materials
  • Day-to-day monitoring and engagement in digital conversations across owned and external social media channels, including Facebook, Instagram, Twitter, YouTube, and online review sites
  • Monitor, track, and report on feedback, online reviews, and comments
  • Build relationships with guests, annual pass holder communities, influencers and the community as a whole
  • Support and collaborate with the social media strategy team to generate community insights which impact planning and execution of a monthly editorial calendar social marketing campaigns, events, and promotional initiatives
  • Nurture a stronger sense of community and provide powerful consumer insights on our fans
  • Maintain active dialogue with brand advocates, prospective guests, influencers and fans
  • Extend visibility and grow credibility with guests by monitoring our platforms, engaging and delivering excellence in community management
  • Report out on community KPIs while strategizing ways to scale our communities and connect with new guests
  • Continually analyze and efforts and messaging specifics to drive robust community dialogue

Requirements

  • Must have a high school diploma or equivalent
  • Must be at least 18 years old
  • Currently enrolled in an undergraduate program for marketing, communications, or in a similar field.
  • Must have a passion for marketing, great attitude, and eager to learn.
  • Willingness to work a flexible schedule, including weekends and holidays.
  • Able to stand, walk, and work for prolonged periods in various weather conditions.
  • Consistently practices safe work habits, including using personal protective equipment and lifting safety protocols.
  • Willing to comply with all organizational grooming guidelines and employment standards.
  • Valid driver’s license and the ability to obtain a park license.
  • Proficiency with Microsoft Office applications and SAP.

Preferred

Benefits

  • FREE park admission
  • Discounts on park admission tickets and passes for family and friends
  • Park discounts on food, merchandise, etc.
  • Scholarship opportunities
  • Exclusive employee events and giveaways
SeaWorld logo

SeaWorld

SeaWorld takes families below the surface and above their expectations, while immersing guests in the mysteries of the sea from up-close animal experiences and unforgettable performances, to the next generation of thrills. SeaWorld helps vacation adventures become lifelong memories. Come celebrate the wonders of the sea.

Founded in 1964
2.5K employees (271 in marketing)

Traffic Signals

Monthly Visitors
2.6M
Monthly Google Ads Budget
$149.7K
Traffic Source Mix
Search
53.9%
Direct
38%
Referral
5.7%
Social
0.8%
Paid
1.4%

Headcount Trend

Current headcount: ~2.5K

Marketing Team

Marketing Team Size
157 (6% of company)
Median Career Experience
19 years
Median Tenure
9.2 years
Marketing Roles Posted (Last 30 Days)
1

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