Marketing Specialist

Tucson, AZ (On-site)

$53K/yr – $66K/yrMid Level3+ years expFull time

Posted 5 weeks ago

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Job Summary

Own the campus brand engagement liaison role, tying together colleges and units with the brand team to deliver consistent messaging, toolkits, and partner training that scale brand standards across campus.

  • Bridge workstreams: coordinate toolkit development, internal comms, and adoption of brand services for multiple campus partners.
  • Audience & assets: guide collateral creation and training materials for internal/external audiences with a focus on consistency.
  • Operational enablement: organize docs, reports, and processes that keep the brand group moving toward strategic priorities.

Job Description

Responsibilities

  • Under the strategic direction of the Executive Director of Campus Brand Engagement, this role serves as the day-to-day liaison between the Campus Brand Engagement team and assigned colleges and units across the University.
  • This specialist fosters effective communication and collaborative relationships with marketing and communications partners, facilitating coordinated marketing and communications efforts that support the University’s strategic vision.
  • The role provides guidance on university brand standards, marketing policies, and institutional priorities, helping ensure consistent messaging and the effective development and implementation of marketing and communications initiatives and collateral for internal and external audiences.
  • This role supports the development, organization, and promotion of marketing and communications resources that help colleges and units effectively implement University brand and marketing strategies.
  • Responsibilities include coordinating the development and distribution of toolkits and resources, supporting internal communications, and promoting awareness and adoption of available services and materials.
  • The position also assists in developing marketing and communications training resources, informational materials, and other tools that enhance engagement and support campus partners.
  • Provides administrative and operational support to the Campus Brand Engagement team by coordinating meeting logistics, scheduling, room reservations, and other day-to-day operational activities.
  • This role assists with maintaining documentation, preparing reports, organizing team records, and supporting routine administrative processes that contribute to the efficient operation of the team.
  • By ensuring operational tasks are completed accurately and on schedule, this position enables leadership and team members to remain focused on strategic priorities.

Requirements

  • Bachelor's degree or equivalent advanced learning attained through professional level experience required.
  • Minimum of 3 years of relevant work experience, or equivalent combination of education and work experience.

Preferred

  • Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
  • Experience coordinating client accounts, marketing projects, advertising campaigns, or social media initiatives.
  • Experience in higher education, research, or health-related marketing organizations.
  • Experience with Adobe Creative Suite.
  • Experience working within a complex, multi-stakeholder environment.

Benefits

  • Outstanding U of A benefits include health, dental, and vision insurance plans; life insurance and disability programs; paid vacation, sick leave, and holidays; U of A/ASU/NAU tuition reduction for the employee and qualified family members; retirement plans; access to U of A recreation and cultural activities; and more!
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University of Arizona

The University of Arizona is the leading public research university in the American Southwest and Arizona's only member of the prestigious Association of American Universities. As the state's land-grant university, our research and resources enrich communities around the state and worldwide. Named #1 in alumni earnings potential among Arizona's public universities by PayScale, Wildcats graduate with the tools and skills needed for a rewarding and meaningful career. Follow along to see how enrolling in the University of Arizona is an investment in yourself.

Tucson, Arizona, USA
21K employees (847 in marketing)

Traffic Signals

Monthly Visitors
5.6M
Monthly Google Ads Budget
$2.1M
Traffic Source Mix
Search
44.1%
Direct
49.1%
Referral
5.4%
Social
0.8%
Paid
0.5%

Headcount Trend

Current headcount: ~20.8K

Marketing Team

Marketing Team Size
577 (3% of company)
Marketing Roles Posted (Last 30 Days)
5

Funding

Total Funding
$88.9M
Last Raise
$610.2K
Grant, 1 years ago

Funding History

  • Dec 2024
    Grant • $610.2K
  • Jun 2024
    Grant • $1M
  • Sep 2023
    Grant • $30M

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