Marketing Specialist

Charlotte, NC (Unknown)

Salary Not AvailableMid Level4+ years expFull time

Posted 3 weeks ago

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Job Summary

Own PSA Airlines’ talent acquisition marketing and communications, leading brand consistency, content creation, and CRM-driven lead nurture across external and internal audiences; you’ll drive campaigns, partnerships with vendors, and growth of social and digital channels.

  • Lead content strategy and collateral for recruiting events and newsletters
  • Collaborate with recruiters and vendors to scale SEO, advertising, and social growth
  • Manage CRM-driven communications and campaign measurement

Job Description

Responsibilities

  • Drive PSA’s brand across talent acquisition platforms.
  • Support the talent acquisition team through collateral development to generate leads and promote recruiting events.
  • Support communications initiatives through content development.
  • Support newsletter initiatives for the company and departments.
  • Create graphics for social, email, marketing collateral and website for talent acquisition team and ad-hoc internal marketing initiatives and ensure that they align with PSA brand standards.
  • Manage content updates on external website to ensure the site is accurate.
  • Collaborate with outside vendors on branding and marketing initiatives.
  • Convey a sense of community and build our following based on valuable content and mutual sharing.
  • Support SEO & Digital Advertising efforts.
  • Develop written content for a variety of platforms for internal and external audiences.

Requirements

  • Bachelor’s degree in Marketing, Communications or Public Relations or 3 years of marketing and/or communications experience
  • Proven experience using marketing software
  • 2+ years of experience using design tools (Adobe Creative Suite) or Canva
  • Experience in developing and executing CRM programs, including email marketing, push notifications, and in-app messaging.
  • Experience developing and creating digital, video and/or interactive content
  • Computer skills: Microsoft Office Suite
  • Must be able to read, write and speak English
  • Must be able to demonstrate right to work in the US.
  • Ability to speak/read/write in English.
  • If hired, must be able to demonstrate that you are authorized to work in the U.S.

Preferred

  • Bachelor’s degree in Marketing, Communications or Public Relations.
  • HTML Experience.
  • Google Ads Certification.
PSA Airlines logo

PSA Airlines

PSA is a wholly-owned subsidiary of US Airways operating an all jet fleet consisting of CRJ-200 and -700 aircraft.The airline headquarters is located at the Dayton International Airport with Flight Crew bases in DAY, TYS and CLT.The airline also operates 3 maintenance facilities in DAY and CAK with a line maintenance base in CLT.

Vandalia, Ohio, USA
168 employees

Traffic Signals

Monthly Visitors
52.6K
Monthly Google Ads Budget
$2K
Traffic Source Mix
Search
49.3%
Direct
32.9%
Referral
6%
Social
0.5%
Paid
2.2%

Headcount Trend

Current headcount: ~168

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

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