Responsibilities - Copywriting & Communication Strategy: Adhere to established brand strategy and voice to craft consistent messaging across all platforms. - Website Content: Able to fluently work within the CMS to provide content updates, keeping website fresh, relevant, and searchable. - Media Coordination: Working closely with Marketing Director and media partners, help develop monthly traffic scheduling, review media plans, and distribute all necessary media files. - Negotiate media schedules when necessary and act as co-contributor on annual media plan. - Social Media & Digital Presence: Help create engaging social media content within the bank’s established social media platforms (Meta Suite) and paid digital placement as well as bolstering traditional and AI search positioning. - Market & Consumer Research: Analyze competitive landscapes, market changes, and consumer behavior to help inform content strategy. - Campaign Coordination: Implement messaging for enterprise-wide marketing campaigns across platforms and help analyze performance. - Contractor Collaboration: Work with contractors to communicate and deliver marketing deliverables. - Copyediting & Proofreading: Review and provide edits across all departmental marketing materials to ensure accuracy, consistency, and adherence to brand guidelines. - Internal Marketing: Assist in developing and executing internal campaigns focused on company culture as well as developing and providing copy editing and proofreading to internal communications.