Marketing Specialist

USA (Unknown)

Salary Not AvailableMid Level2+ years expFull time

Posted 2 weeks ago

Job Summary

Own and drive the marketing partnership for assigned business units, shaping plans and deliverables, securing approvals, and tracking campaign impact across channels.

  • Lead development of integrated marketing plans with unit leaders
  • Oversee production of marketing materials and channels
  • Manage approvals, compliance, and campaign measurement processes

Job Description

Responsibilities

  • Serves as marketing partner for assigned business units and maintains regular meeting schedule with key business unit leaders.
  • Develops marketing plan working with business unit leaders and marketing management.
  • Handles the development of marketing deliverables to support marketing plan such as broadcast emails, brochures, one-pagers, advertising, contests & incentives, internal communications, web site content, social media postings, trade show exhibits, and audio/visual presentations.
  • Proofreads and edits copy prior to submission for final approval.
  • Follows stated marketing and compliance review process to gather approvals for marketing deliverables to ensure they meet legal, regulatory and company branding requirements.
  • May assist in the design and execution of custom surveys to assess campaign effectiveness
  • Perform routine administrative functions for department, such as list management, inbox management and maintenance, internal project management/project sharing, recurring external emails.

Requirements

  • Effective interpersonal and written communication skills
  • Ability to provide excellent customer service to both internal and external customers
  • Effective time management skills
  • Ability to prioritize and accomplish multiple tasks simultaneously
  • Capable of working independently as well as in a team environment
  • Ability to work in a self-directed fashion
  • Experience with PCs in a Windows environment
  • Demonstrated proficiency in basic computer applications such as Microsoft Office software products
  • Ability to analyze problems and develop solutions
  • Ability to communicate with individuals at all levels of the organization

Preferred

  • Experience with Marketo
  • Experience with Microsoft Dynamics
  • Prior Marketing experience in the Insurance industry
  • Knowledge of Crump, its carriers, business partners, and affiliates

Benefits

  • A comprehensive benefits package that includes PTO, medical, dental, vision, retirement savings, disability insurance, and life insurance.
AmeriLife logo

AmeriLife

3.6 Glassdoor

AmeriLife’s strength is its mission: to provide insurance and retirement solutions to help people live longer, healthier lives. In doing so, AmeriLife has become recognized as the leader in developing, marketing, and distributing life and health insurance, annuities, and retirement planning solutions to enhance the lives of pre-retirees and retirees across the United States. For more than 50 years, AmeriLife has partnered with top insurance carriers to provide value and quality to customers served through a distribution network of over 300,000 insurance agents and financial professionals and more than 100 marketing organizations and insurance agency locations nationwide.

Founded in 1971
Clearwater, Florida, USA
1.5K employees (85 in marketing)
63% recommend to a friend
83% CEO approval

Marketing Team

Marketing Team Size
85 (6% of company)
Median Career Experience
9 years
Median Tenure
5.7 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$395M
Last Raise
$395M
Secondary Market, 4 years ago

Funding History

  • Jun 2022
    Secondary Market
  • Jun 2019
    Debt Financing • $395M

Traffic Signals

Monthly Visitors
14.3K
Traffic Source Mix
Search
32.6%
Direct
55.2%
Referral
8.1%
Social
2.4%
Paid
1.5%

Headcount Trend

Current headcount: ~1.5K

Recent News

AmeriLife logo

Marketing Specialist

AmeriLife · USA · Unknown