Drive Amazon advertising strategy and execution for SharkNinja’s US brands, aligning media plans with business priorities and launches.

• Collaborate on the Amazon media planning across campaigns and channels
• Audit, deploy, and maintain strong SEO best practices
• Support new product launches through ASIN creation within Vendor Central
• Support weekly progress meetings through data analysis with cross-functional and agency partners
• Innovate campaign media strategy to support business priorities, category objectives, communications calendar, and commercial goals
• Partner with third party agency providers on 360 activation plan ideation and development
• Collaborate with network and platform providers to ensure Amazon is at the forefront of the conversation
• Act as a trusted partner and subject matter expert to the broader Amazon organization
• Help foster a culture of innovation, collaboration, and continuous learning
• Regularly update and refine SEO tactics based on performance metrics

Requirements

• Minimum 2-3 years of hands-on keys experience managing Amazon sponsored ads and DSP
• Demonstrated success in managing large budgets and complex item catalogues within the consumer goods industry
• Strong foundational best practices and experience optimizing SEO and Content within Amazon
• Experience working with third party platforms such as Skai or Pacvue
• Experience with non-amazon retail media such as search, programmatic, social, etc is a plus
• 4-year degree in relevant field.
• Strong analytical skills and ability to interpret data to drive strategic decision-making
• Familiarity with future technologies, such as Amazon Marketing Stream, Amazon Marketing Cloud, and AI, is desirable
• Excellent communication and organizational skills with a methodological approach to work
• Experience managing external agency relationships and collaborating with cross-functional teams
• Results-oriented mindset with a focus on achieving performance marketing objectives, incremental return on ad spend, and new customer acquisition

Preferred

• Experience with non-amazon retail media such as search, programmatic, social, etc is a plus
• Familiarity with future technologies, such as Amazon Marketing Stream, Amazon Marketing Cloud, and AI, is desirable

Benefits

• The Company offers the following benefits for this position, subject to applicable eligibility requirements: medical insurance, dental insurance, vision insurance, flexible spending accounts, health savings accounts (HSA) with company contribution, 401(k) retirement plan with matching, employee stock purchase program, life insurance, AD&D, short-term disability insurance, long-term disability insurance, generous paid time off, company holidays, parental leave, identity theft protection, pet insurance, pre-paid legal insurance, back-up child and eldercare days, product discounts, referral bonus program, and more.
• We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more.