Responsibilities

• Collaborate on the Amazon media planning across campaigns and channels
• Audit, deploy, and maintain strong SEO best practices
• Support new product launches through ASIN creation within Vendor Central
• Support weekly progress meetings through data analysis with cross-functional and agency partners
• Innovate campaign media strategy to support business priorities, category objectives, communications calendar, and commercial goals
• Partner with third party agency providers on 360 activation plan ideation and development. Create and iterate media scenarios grounded in data, research, consumer trends, and best practices to deliver on multiple objectives and budget sizes.
• Collaborate with network and platform providers to ensure Amazon is at the forefront of the conversation and pushing boundaries across the industry with our partners.
• Act as a trusted partner and subject matter expert to the broader Amazon organization; representing media and our go to market investments while thinking outside the box
• Help foster a culture of innovation, collaboration, and continuous learning.
• Regularly update and refine SEO tactics based on performance metrics and changing market trends

Requirements

• Minimum 2-3 years of hands-on keys experience managing Amazon sponsored ads and DSP
• Demonstrated success in managing large budgets and complex item catalogues within the consumer goods industry.
• Strong foundational best practices and experience optimizing SEO and Content within Amazon
• Experience working with third party platforms such as Skai or Pacvue
• 4-year degree in relevant field.
• Strong analytical skills and ability to interpret data to drive strategic decision-making.
• Excellent communication and organizational skills with a methodological approach to work.
• Experience managing external agency relationships and collaborating with cross-functional teams.
• Results-oriented mindset with a focus on achieving performance marketing objectives, incremental return on ad spend, and new customer acquisition.

Preferred

• Experience with non-amazon retail media such as search, programmatic, social, etc is a plus
• Familiarity with future technologies, such as Amazon Marketing Stream, Amazon Marketing Cloud, and AI, is desirable.

Benefits

• medical insurance, dental insurance, vision insurance, flexible spending accounts, health savings accounts (HSA) with company contribution, 401(k) retirement plan with matching, employee stock purchase program, life insurance, AD&D, short-term disability insurance, long-term disability insurance, generous paid time off, company holidays, parental leave, identity theft protection, pet insurance, pre-paid legal insurance, back-up child and eldercare days, product discounts, referral bonus program, and more.