Responsibilities

• Lead and manage end-to-end marketing processes – from strategy and planning to execution and optimization
• Drive marketing initiatives around Microsoft solutions (campaigns, events, content, digital)
• Work closely with business leaders and sales teams to support growth objectives
• Engage with potential clients following marketing activities (events, campaigns) – including initial qualification conversations and needs analysis
• Represent the company in front of senior stakeholders and at professional forums (gradually, as part of the role development)
• Measure, analyze, and continuously improve marketing performance

Requirements

• 5+ years of experience in marketing roles, preferably in a B2B technology / IT / SaaS environment
• Strong business and sales orientation, with the ability to hold conversations with senior stakeholders
• Proven ability to manage marketing processes end-to-end
• Hands-on approach לצד חשיבה אסטרטגית
• Excellent communication, presentation, and interpersonal skills
• Highly organized, independent, and detail-oriented
• Representational presence and confidence

Preferred

• Experience in B2B marketing
• Experience with Marketing Automation platforms
• Familiarity with CRM / ERP systems
• PPC knowledge