Responsibilities

• Program Coordination and Optimization
• Playbook Development: Create and maintain a standardized event planning process to ensure planning and execution is simple and scalable for all team members.
• Stakeholder Alignment: Collaborate with internal and external teams to deliver exceptional work that is on brand, on time, and on budget, while continuously auditing processes to identify opportunities for optimization and efficiency.
• Workflow Auditing: Shadow program marketers during the planning of flagship event series, such as Ansible Automates, to audit and improve existing marketing workflows.
• Marketing Ops Liaison: Act as the single point of contact and primary liaison between the Programs & Digital team and Marketing Operations, proactively solving problems and optimizing processes to ensure seamless program execution.
• Tactical Marketing Support
• Communications Management: Compile and design monthly newsletters for both internal and external audiences.
• Content & Social: Create organic social posts and maintain online hub pages by managing event-related content.
• Resource Logistics: Manage event-related inventory, including swag ordering and shipping.
• Campaign Execution: Support regional marketing initiatives aligned with Red Hat Sales and Marketing goals. Assist with Hackathon execution.
• Performance & Reporting
• Success Tracking: Assist in tracking campaign and event results to measure program success and lead generation.
• Metric Oversight: Monitor lead delivery and pacing reports to ensure all campaigns are performing as expected.
• Manage general marketing activities, including coordinating digital and in-person events.
• Implement predefined marketing campaigns that support cross-selling and upselling initiatives.
• Implement predefined marketing programs that promote demand generation and brand awareness.
• Track, analyze, and report basic metrics from marketing campaigns and events.
• Coordinate with external vendors for marketing materials and event production

Requirements

• Adaptability: Ability to prioritize, handle multiple tasks at once, and remain flexible in a rapidly changing environment.
• Problem Solving: A motivated problem solver with the ability to manage projects independently.
• Communication: Excellent planning and communication skills, with a passion for collaborating across diverse groups.
• Operational Mindset: Strong attention to detail and a "customer-centric" approach to process improvement.
• Industry Knowledge: Familiarity with marketing tactics, the customer buying cycle, and creative processes.
• Technical Aptitude: A bachelor's degree or equivalent experience, with an eagerness to learn and utilize various marketing tools and platforms (ON24, RainFocus, Adobe Workfront, Adobe Express, Salesforce Lightning, Tableau)

Benefits

• Comprehensive medical, dental, and vision coverage
• Flexible Spending Account - healthcare and dependent care
• Health Savings Account - high deductible medical plan
• Retirement 401(k) with employer match
• Paid time off and holidays
• Paid parental leave plans for all new parents
• Leave benefits including disability, paid family medical leave, and paid military leave
• Additional benefits including employee stock purchase plan, family planning reimbursement, tuition reimbursement, transportation expense account, employee assistance program, and more!