Marketing & Social Media Specialist

Bozeman, MT (Unknown)

$20/hr – $26/hrMid LevelPart time

Posted 3 weeks ago

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Job Summary

Own the visual storytelling pipeline for a Montana HVAC family business by planning, shooting, and editing short form video and photos for posts, events, and recruiting, while staying ahead of platform trends and delivering on a tight content calendar.

  • Content Production: Create and publish video and photo content for social platforms across reels, carousels, stories, and static posts.
  • Event and Field Media: Capture on-site coverage at jobsites, offices, shows, and team events, supporting event execution and booth presence.
  • Performance and Iteration: Track content performance, extract learning, and test creative concepts to improve engagement and reach.

Job Description

Responsibilities

  • Plan, shoot, and edit short-form video content (reels, TikToks, YouTube Shorts) for our companies.
  • Capture photos and video footage on jobsites, in the office, at events, and behind the scenes.
  • Produce and publish carousels, static posts, and stories across Instagram, Facebook, TikTok, YouTube, and LinkedIn.
  • Maintain a consistent posting cadence and content calendar.
  • Stay current on platform trends, audio, and content formats and move fast to capitalize on them.
  • Write engaging captions and copy that align with brand voice and drive engagement.
  • Represent Comfort Systems of MT and Local Demo at home shows, community events, trade shows, and company activities, capturing content and supporting event execution.
  • Assist with booth setup, signage, giveaways, and on-site promotional materials at events.
  • Capture team culture moments at company BBQs, hunting trips, and team outings to support recruiting and brand storytelling.
  • Work closely with our team to support campaigns, launches, and ongoing initiatives.

Requirements

  • Portfolio of social media content showing engagement and telling brand story (skill matters more than years).
  • Strong videography and photography skills—mobile, mirrorless, or DSLR—with a sharp eye for composition, lighting, and storytelling.
  • Proficiency in video editing software (CapCut, Adobe Premiere, Final Cut Pro, or similar).
  • Proficiency in design tools (Canva, Adobe Creative Suite—Photoshop, Illustrator, InDesign, or similar).
  • Deep understanding of Instagram, TikTok, Facebook, YouTube, and LinkedIn algorithms, formats, and best practices.
  • Strong copywriting skills with the ability to write engaging captions, headlines, and short-form copy in brand voice.
  • Engagement with community, other businesses and accounts in connected markets.
  • Ability to grow audience though organic action and "inviting" new page visitors to connect with our pages.
  • Comfortable being on jobsites, in the field, and at events, willing to get hands dirty to get the shot.
  • Highly organized with strong project management skills and able to juggle multiple deliverables, deadlines, and stakeholders.

Preferred

  • Experience in running Meta ad campaigns is a bonus.

Benefits

  • Company-provided cell phone, laptop, and content creation gear (camera, lighting, audio, accessories).
  • Dynamic team environment with opportunities for advancement.
  • Paid holidays.
  • Paid vacation time.
  • Our family of employees participates in hunting trips, camping trips, BBQ's, and other fun activities throughout the year.
  • Mentorship, goal setting, and leadership training. We invest in the professional and personal growth of our team.

Marketing Team

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