Responsibilities

• Support the execution of integrated marketing campaigns across email, digital, social media, webinars, events, and partner channels.
• Support the planning and execution of webinars, trade shows, conferences, customer events, and virtual programs, including logistics, registrations, promotions, vendor coordination, and follow-up activities.
• Maintain and manage event assets, collateral, branded merchandise, and trade show materials, including inventory control, shipping, and on-site support for key events.
• Help build, deploy, and optimize email campaigns, nurture programs, landing pages, forms, and automated workflows within marketing automation platforms.
• Support lead management processes, campaign follow-up, and CRM data quality initiatives.
• Assist with budget tracking, purchase orders, vendor invoicing, and marketing operations administration.
• Ensure brand compliance across all marketing activities and customer-facing assets.
• Help maintain marketing documentation, shared resources, and established processes.

Requirements

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• 3-5 years of experience in B2B marketing, preferably within software, SaaS, technology, or the architecture, engineering, and construction (AEC) industry.
• Experience executing multi-channel marketing campaigns and supporting demand generation programs.
• Experience supporting trade shows, conferences, webinars, and other event marketing programs.
• Hands-on experience with marketing automation platforms such as Marketing Cloud Account Engagement, or similar solutions.
• Experience managing multiple concurrent projects, deadlines, and stakeholders in a fast-paced environment.
• Comfort using AI-powered tools and generative AI to improve marketing productivity, content creation, research, reporting, and campaign execution while maintaining brand standards and quality.

Preferred

• Strong interpersonal, communication, and stakeholder management skills, with the ability to build effective working relationships and collaborate across diverse teams, functions, cultures, and time zones in both regional and global environments.
• Adaptable and resourceful team player with a can-do attitude, strong work ethic, and a passion for delivering high-quality results in a collaborative environment.
• Knowledge of the architecture, engineering, construction, or software industries.
• Ability to lift and move marketing materials and event supplies when required.