Marketing & Resident Experience Specialist - Villas at Babcock

San Antonio, TX (Unknown)

Salary Not AvailableMid Level2+ years expFull time

Posted 4 weeks ago

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Job Summary

Own leasing and marketing execution for student housing with a focus on driving occupancy across traditional, digital, and social channels while delivering strong tours and on-site customer service.

  • Leasing and traffic: own lead handling, tours, showrooms, and follow-ups to close more leases.
  • Operations and reporting: keep prospect data current and complete move-in/out admin and required reporting.
  • Events and partners: plan lease-up events, renewals, and resident programs while building local partnerships.

Job Description

Responsibilities

  • Maximize revenue and drive occupancy through marketing efforts, exceptional customer service, and leasing execution.
  • Execute the leasing process for prospective residents, including appointments, leads, tours, maintaining show rooms, and completing prospect and future resident follow-up.
  • Give informative property tours to potential prospects onsite and create value by anticipating needs and addressing objectives to close the tour.
  • Maintain accurate and current prospect traffic and leasing data in all required systems and platforms; complete administrative requirements for move-ins and move-outs to company standard.
  • Assist with office administrative tasks, including package management.
  • Coordinate the planning, preparation, and implementation of all lease up events (athletic events, housing fairs, orientations, open houses, etc.), renewal events, and resident programs.
  • Execute the established sales and marketing strategies to increase property traffic, maintain closing ratios, and achieve the budgeted occupancy and revenue; this includes using traditional, digital, and social marketing mediums.
  • Create and post engaging and visually appealing social media content for all approved company channels in accordance with company standards.
  • Audit property websites and digital channels and listings for accuracy and expected visual standards.
  • Produce and submit all required reporting to supervisor and support teams for approval to distribute as needed.

Requirements

  • 2 years’ of experience in leasing, marketing, or sales
  • Experience in reading, analyzing and interpreting general business correspondence and leasing documents.
  • Experience writing routine reports and correspondence
  • Prior experience in the student housing industry preferred.
  • Bachelor’s degree in marketing, business, or similar field preferred
  • Social media experience preferred

Preferred

  • Prior experience in the student housing industry preferred
  • Bachelor’s degree in marketing, business, or similar field preferred
  • Social media experience preferred

Benefits

  • Dental
  • Vision
  • 401(k) with Employer Matching
  • Medical & Dependent Care Flexible Spending Accounts (FSA)
  • Life Insurance
  • Sick Leave
  • Paid Time Off
  • Paid Pregnancy & Childbirth Leave
  • Paid Paternity Leave
  • Health Insurance
American Campus Communities logo

American Campus Communities

Blending our grassroots expertise, flexible approach and depth of resources, American Campus Communities delivers customized solutions to create the communities Where students love living.®You won’t find a team more passionate about what they do. To attract and retain exceptional talent, we have created a work environment that is motivating and rewarding, allowing our employees to rise as high as their ambition, and earning ACC accolades including Great Place to Work Certification, Forbes Most Trustworthy Companies, NAHB Development Firm of the Year, and Texas Monthly Best Companies to Work for in Texas. We love what we do, and it shows.From our humble beginning in 1993 with four employees and a single management contract, ACC has become the nation's largest developer, owner and manager of high-quality student housing communities. Housing more than 128,000 students on more than 90 university campuses across the nation, we’re dedicated to consistently providing every resident with an environment conducive to healthy living, personal growth, academic achievement and professional success.

Founded in 1993
Austin, Texas, USA
2.3K employees (129 in marketing)

Traffic Signals

Monthly Visitors
454.4K
Monthly Google Ads Budget
$25K
Traffic Source Mix
Search
45.4%
Direct
44.7%
Referral
8.9%
Social
0.2%
Paid
0.6%

Headcount Trend

Current headcount: ~2.3K

Marketing Team

Marketing Team Size
114 (5% of company)
Median Career Experience
7 years
Median Tenure
5 years
Marketing Roles Posted (Last 30 Days)
4

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