Marketing Performance Manager

Stamford, CT (On-site)

$86K/yr – $152K/yrSenior Level5+ years expFull time

Posted 3 months ago

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Job Summary

Own and drive data-driven performance analytics to optimize multi-channel marketing and GTM effectiveness, turning insights into prioritized actions and tests that lift engagement, leads, conversions, and revenue.

  • Performance analytics: track engagement, leads, conversions, and revenue across channels, and surface actionable drivers, risks, and opportunities.
  • Experimentation & optimization: design and run multichannel tests to measure incremental growth and campaign ROI.
  • Planning & collaboration: partner with marketing, sales, and finance to set annual targets, forecasts, and scenario models.

Job Description

Own and drive data-driven performance analytics to optimize multi-channel marketing and GTM effectiveness, turning insights into prioritized actions and tests that lift engagement, leads, conversions, and revenue.

  • Performance analytics: track engagement, leads, conversions, and revenue across channels, and surface actionable drivers, risks, and opportunities.
  • Experimentation & optimization: design and run multichannel tests to measure incremental growth and campaign ROI.
  • Planning & collaboration: partner with marketing, sales, and finance to set annual targets, forecasts, and scenario models.
Spectrum logo

Spectrum

Spectrum is a suite of advanced communications services offered by Charter Communications, Inc. (NASDAQ:CHTR), a leading broadband connectivity company available to more than 57 million homes and small to large businesses across 41 states. Founded in 1993, Charter has evolved from providing cable TV to streaming, and from high-speed Internet to a converged broadband, WiFi and mobile experience. Over the Spectrum Fiber Broadband Network and supported by our 100% U.S.-based employees, the Company offers Seamless Connectivity and Entertainment with Spectrum Internet®, Mobile, TV and Voice products. More information can be found at corporate.charter.com.

Founded in 1993
Stamford, Connecticut, USA
91K employees (4,675 in marketing)

Traffic Signals

Monthly Visitors
14.7M
Monthly Google Ads Budget
$6.4M
Traffic Source Mix
Search
40.1%
Direct
40%
Referral
15.8%
Social
1.2%
Paid
2.7%

Headcount Trend

Current headcount: ~90.7K

Marketing Team

Marketing Team Size
2,951 (3% of company)
Median Career Experience
13 years
Median Tenure
4.2 years
Marketing Roles Posted (Last 30 Days)
4

Funding

Total Funding
$11.4M
Last Raise
$11.4M
Grant, 3 years ago

Funding History

  • Sep 2023
    Grant • $11.4M
  • Jan 1992
    Series Unknown

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