Responsibilities

• Own and evolve the end-to-end marketing and revenue technology ecosystem, ensuring scalability, performance, and cross-system alignment
• Architect and maintain integrations and data pipelines across Marketo, Salesforce, enrichment tools, engagement platforms, and warehouse layers
• Advance practical AI applications using OpenAI and Claude across marketing operations, automating workflows and enabling smarter segmentation, orchestration, insights generation, and predictive use cases
• Design and optimize lead lifecycle infrastructure, including routing, scoring, enrichment, segmentation, and orchestration, to improve speed-to-lead and pipeline velocity
• Operationalize lifecycle and demand programs at scale, enabling experimentation, personalization, audience activation, and measurable performance across channels
• Build and maintain attribution, experimentation, and reporting frameworks that deliver actionable insights from first touch through revenue
• Establish strong data governance and observability practices, proactively identifying and resolving system issues to increase reliability and stakeholder trust
• Translate marketing and GTM requirements into scalable technical solutions that balance speed, flexibility, and long-term maintainability
• Evaluate, implement, and optimize marketing technologies as our go-to-market strategy evolves
• Create documentation, enablement resources, and governance frameworks that improve adoption and reduce operational friction

Requirements

• 6+ years of experience in marketing technology, marketing operations, or related systems roles in B2B SaaS or high-growth environments
• Deep hands-on experience with marketing automation and CRM platforms, particularly Marketo and Salesforce
• Proven ability to configure, troubleshoot, document, and optimize complex integrations and data flows
• Hands-on experience with modern analytics and transformation tools such as Looker, Hex, Fivetran, Census
• Strong understanding of lead management, attribution methodologies, tracking design, and data hygiene best practices
• Proficiency in API integrations, tagging strategies, and data validation workflows preferred
• Strong problem-solving skills with the ability to balance strategic thinking and tactical execution
• Clear communicator who can translate technical concepts into business impact and influence cross-functional stakeholders
• Ability to prioritize effectively in evolving environments while building scalable, repeatable processes

Nice To Have

• Experience with Marketo Measure (Bizible), LeanData, Demandbase, Outreach, and enrichment providers (Clearbit, ZoomInfo, or Common Room)
• Experience supporting paid media tracking and tag management across platforms such as Google Ads and DSPs
• Experience implementing AI-enabled tooling or internal automation programs
• Proficiency in Python and experience building and maintaining production-grade data pipelines

Benefits

• 100% employer-paid medical insurance
• Generous paid time-off policy (PTO), plus paid sick time, inclusive parental leave policy, holidays, and volunteer days off
• RSU stock grants
• Professional development and training opportunities
• Company virtual happy hours, free food, and fun team-building activities
• Monthly cell phone stipend
• Access to an innovative mental health support platform that offers personalized care and resources in areas such as: therapy, coaching, and self-guided mindfulness exercises for all covered employees and their covered dependents.