Marketing Operations Specialist, Senior

San Diego, CA (Hybrid)

$91K/yr – $154K/yrSenior LevelFull time

Posted 2 months ago

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Job Summary

Lead end‑to‑end SFMC email development for data‑driven campaigns with a senior, design‑savvy developer who can apply AI workflows.

  • Must-have: deep Salesforce Marketing Cloud expertise and design sensibility.
  • Standout: senior front‑end email developer role with AI‑assisted automation focus.

Job Description

Responsibilities

  • Drive design, build, and scale high‑performance, accessible email experiences across complex, data‑driven programs.
  • Operate at the intersection of design systems, AMPscript, automation, and performance optimization to modernize the email platform.
  • Bring strong design sensibility and deep SFMC expertise with forward‑looking AI‑assisted workflows.

Requirements

  • This is a senior‑level role for a developer who brings strong design sensibility, deep SFMC technical expertise, and forward‑looking fluency in AI‑assisted workflows and automation to modernize how emails are built, tested, and scaled.

Benefits

  • opportunities for our people to grow – personally, professionally, and financially.
  • supportive workplace that upholds our values and advances our goals.
  • Blue Shield is a U.S. News Best Company to work for, a Deloitte U.S. Best Managed Company and a Top 100 Inspiring Workplace.
Blue Shield of California logo

Blue Shield of California

Blue Shield of California strives to create a healthcare system worthy of its family and friends that is sustainably affordable. The health plan is a tax paying, nonprofit, independent member of the Blue Shield Association with nearly 6 million members, over 7,500 employees and more than $25 billion in annual revenue. Founded in 1939 in San Francisco and now headquartered in Oakland, Blue Shield of California and its affiliates provide health, dental, vision, Medicaid and Medicare healthcare service plans in California. The company has contributed more than $60 million to Blue Shield of California Foundation in the last three years to have an impact on California communities. For more news about Blue Shield of California, please visit news.blueshieldca.com.

Founded in 1939
Oakland, California, USA
7.9K employees (335 in marketing)

Traffic Signals

Monthly Visitors
1.9M
Monthly Google Ads Budget
$1.7M
Traffic Source Mix
Search
27.7%
Direct
64.6%
Referral
6.9%
Social
0.2%
Paid
0.5%

Headcount Trend

Current headcount: ~7.9K

Marketing Team

Marketing Team Size
267 (3% of company)
Marketing Roles Posted (Last 30 Days)
1

Recent News