Responsibilities

• Build and maintain detailed project plans, timelines, and workflows supporting strategic and tactical marketing plans, key milestones, and launch deliverables
• Partner with cross-functional partners to understand product roadmaps, launch dates, and product readiness/availability to ensure timely marketing needs
• Track milestones across channels to ensure cohesive and synchronized go-to-market execution; ensure projects stay on track and stakeholders are informed of status and changes
• Proactively identify and communicate risks, dependencies, and bottlenecks, and drive solutions
• Identify and implement best practices on process to improve efficiency, transparency, and scalability
• Serve as a key point of contact between Marketing, Product, DTC, Channel, Legal, and International teams, driving consistent, clear communication through GTM meetings, status updates (email/Teams), and post-mortem reviews
• Partner with cross-functional Project Managers to align project timelines with scope, risks, and team capacity
• Facilitate alignment across cross-functional partners to ensure priorities, timelines, and deliverables are synchronized and communicated accordingly
• Support downstream teams to ensure marketing briefs are complete, clear, and actionabl

Requirements

• 4-7 years of experience in marketing operations or project management
• CPG/B2C experience required
• Proven experience managing marketing campaigns in a fast-paced environment
• Deep understanding of CPG marketing dynamics, including omni-channel launch planning and execution across eCommerce and brick-and-mortar retail
• Experience with project management tools (e.g., Airtable, Workfront, Asana, Monday.com)
• Exceptional organizational and time management skills with strong attention to detail
• Excellent communication and stakeholder management skills
• Ability to manage multiple projects simultaneously and adapt to changing priorities
• Collaborative mindset with a proactive, solution-oriented approach