Marketing, Media & Customer Support Specialist at XL Specialized Trailers | Manchester, IA

XL Specialized Trailers

Marketing, Media & Customer Support Specialist

Manchester, IA (On-site)

Salary Not AvailableMid LevelFull time

Posted 3 weeks ago

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Job Summary

Own media, content, and brand storytelling workflows across photo, video, social, and events while enabling sales and CX through tight ops and cross-functional coordination.

Media & Content Production: own photography, videography, drone content, and graphic design to support campaigns.
Social & Campaign Execution: own social presence, ad creative, website updates, and event support to drive demand.
Customer Experience & Sales Support: act as a cross-functional liaison to speed communications and strengthen customer relationships.

Job Description

Capture and edit high-quality photography and video content (including drone footage).
Grow and manage the company's social media presence with on-brand content.
Write, edit, and design content for advertising, newsletters, blogs, product literature, and other marketing materials.
Write and edit product manuals, specifications, and customer communications.
Create compelling graphic design for digital and print campaigns.
Coordinate trade shows, customer events, and industry conferences (planning, logistics, and on-site support).
Develop and execute advertising strategies across digital, print, and online platforms (including search engines and social media advertising management).
Manage website updates, SEO/SEM efforts, and digital campaign performance tracking.
Support branding initiatives and ensure consistency across all channels.
Provide excellent customer service by handling service inquiries, processing orders, quotes, and collaborating with sales.

XL Specialized Trailers

XL Specialized Trailers is a market-leading manufacturer of heavy haul and specialized trailers for the construction, commercial, agricultural, wind energy, oil and gas, and custom style trailer markets. Founded in 1995, XL has a growing dealer network, a dedicated staff of skilled employees and is an industry leader; offering superior hauling solutions. Every XL trailer is backed with a market leading warranty to assure the ultimate in customer confidence and satisfaction.

Founded in 1995

Manchester, Iowa, USA

132 employees (5 in marketing)

www.xlspecializedtrailer.com