Marketing Manager at Stay Texas Hospitality Group | Fredericksburg, TX | $55K/yr – $70K/yr

Stay Texas Hospitality Group

Marketing Manager

Fredericksburg, TX (Remote)

$55K/yr – $70K/yrSenior Level5+ years expFull time

Posted 5 weeks ago

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Job Summary

Own the end-to-end marketing function across vacation rentals, resorts, and real estate services, turning concepts into revenue, occupancy, and homeowner acquisition outcomes.

Marketing Leadership: set annual plans, align with exec priorities, and recruit/scale the team.
Digital & Website Engine: manage multiple sites, optimize bookings, conversions, SEO, tracking, and integrations.
Campaign & Analytics: run multi-channel campaigns, measure impact, and optimize spend with data-driven reporting.

Job Description

Responsibilities

Position Overview The Marketing Manager will oversee marketing efforts across multiple business divisions including:
Vacation Rental Management
Luxury RV Resorts
Tiny Home Resorts
Hospitality Development Projects
Real Estate Services
Homeowner Acquisition
Guest Acquisition
Corporate Branding
Community and Resort Marketing
The successful candidate must be capable of taking a project from concept to execution while delivering measurable business results.
Key ResponsibilitiesMarketing Leadership
Lead all company marketing initiatives.
Develop annual, quarterly, and monthly marketing plans.
Build marketing strategies that increase revenue, occupancy, bookings, leads, and homeowner acquisition.
Work directly with executive leadership to establish priorities and growth initiatives.
Manage marketing projects from planning through execution.
Help recruit, train, and manage future marketing personnel as the department grows.
Website Development & Technical Marketing Website development and management are critical components of this role.
Responsibilities include: - Managing multiple company websites. - Building and launching new websites and landing pages. - Managing booking engine integrations. - Improving website conversion rates. - Managing website user experience and functionality. - Coordinating with developers and technology vendors. - Implementing tracking, analytics, and conversion reporting. - Supporting SEO implementation and website optimization. - Troubleshooting website issues and identifying opportunities for improvement.

Stay Texas Hospitality Group

Cozi Vacation Rentals is a Premier Marketing and Management provider to upscale Vacation Rental and Investment Properties Owners.Founded in 2016 and based in Austin, Texas; Cozi embarked on a mission to redefine the short-term rental industry, which we believed was lacking in top-notch experiences for both owners and guests.For our Owners: Cozi’s innovative, technology-driven cross platform software architecture, coupled with our unparalleled customer service expertise, ensures you will maximize your ROI, while providing full insight into your investment's performance. For our Guests: Cozi’s hospitality professionals are committed to ensuring they will have a Cool, Comfy and Cozi stay experience, each time.

Founded in 2016

Fredericksburg, Texas, USA

24 employees (1 in marketing)

www.cozivr.com