Responsibilities

• Own and maintain the business-side MarTech enablement process and associated controls, leading the development and maintenance of process documentation, governance, and operating procedures as new technologies and capabilities are implemented; serve as control owner for designated controls and ensure ongoing effectiveness and monitoring.
• Support RCSA, audit, issue management and control testing activities related to the marketing technology enablement process.
• Monitor the evolving MarTech landscape to proactively identify emerging risks associated with new technologies, integrations, automation, AI, data usage and changing compliance requirements.
• Manage end-to-end projects to implement and operationalize marketing technology processes, ensuring all process and control documentation, procedures, and supporting artifacts are completed and operationally ready before launch.
• Coordinate cross-functional teams across Marketing, Technology, Compliance, Privacy, Data and Third Party partners to drive implementation activities to completion.
• Track project risks, issues, decisions, dependencies and control gaps and drive appropriate resolution with accountable stakeholders.
• Effectively follows the marketing process to coordinate and align peers, enterprise partners and senior management and / or provides leadership and guidance in the development and execution of marketing campaigns and go-to-market plans, identifying opportunities and potential solutions.
• Synthesizes analyses, identifies root causes, and develops and recommends key work products.
• Applies mathematical and statistical concepts to effectively gather and interpret data, performing gap analysis on external and internal business environments and member data and / or leads the facilitation and maintenance of data in internal systems and/or campaign planning tools.
• Evaluates technology and products for trends, strategic vision and scalability and / or leads team members to facilitate delivery of a project or campaign, effectively managing agency to ensure alignment with goals and priorities.

Requirements

• Bachelor's degree; OR 4 years of relevant education and/or experience.
• 6 or more years of relevant business support and / or general analysis experience.
• Advanced knowledge of Microsoft Office Tools to include Word, Excel and Access.
• Advanced knowledge of relevant industry data sources.

Benefits

• Benefits: At USAA our employees enjoy best-in-class benefits to support their physical, financial, and emotional wellness. These benefits include comprehensive medical, dental and vision plans, 401(k), pension, life insurance, parental benefits, adoption assistance, paid time off program with paid holidays plus 16 paid volunteer hours, and various wellness programs. Additionally, our career path planning and continuing education assists employees with their professional goals.