Responsibilities

• Convention Sales Marketing Management
• Successfully manages Sales marketing projects through the pipeline by coordinating timelines, deliverables, approvals and stakeholders, in our project management system, to ensure projects are completed on time.
• Lead, produce, and project manage sales projects as assigned by Marketing Director, including sales newsletters, email campaigns and social content.
• Create, update, edit, and proof print electronic marketing materials to support convention sales' goals, including collateral, presentations, bid books, videos, etc.
• Write and edit copy for email campaigns, social media, and website content, ensuring messaging is on-brand and aligned with marketing and sales goals.
• Research the client/group prior to site visits and develop custom marketing presentations tailored to their needs, working with the Marketing Director and assigned sales team member.
• Support convention sales tradeshow and event planning and execution, including marketing tactics, collateral, and pre- and post-show communications.
• Manage website content updates and edits, working with the Marketing and Web Director to ensure pages remain current, accurate, and optimized.
• Manage marketing-related CRM functions (e.g., Simpleview), including list pulls, email segmentation, and campaign tracking in support of sales outreach.
• Attend trade shows and other client-facing meetings and events as needed, within and outside of business hours.

Requirements

• 5+ years of experience in integrated marketing communications elements, such as social media and maintaining a brand identity that remains consistent across distinct media channels.
• Assisting with the execution and productivity of marketing plans and projects with metrics.
• Project management, coordinating cross-functional teams, managing timelines, and ensuring projects are delivered on time.
• Experience in digital marketing methods and tools, including social media and general digital communications.
• Experience supporting a sales team, a plus
• Experience working with landing pages or microsites, a plus
• Highly organized, with the ability to handle multiple priorities and demonstrate effective time management skills.
• Exceptionally attentive to the details.
• Flexibility and adaptability as company and departments priorities shift and change.
• Graphic design skills and working knowledge of Canva and Photoshop are a plus.