Marketing Manager - Internal

Plymouth, MA (Hybrid)

Salary Not AvailableMid Level5+ years expFull time

Posted 4 months ago

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Job Summary

Drive corporate marketing for a growth-focused consultancy, aligning with sales to deliver multi-channel campaigns and robust sales enablement.

  • Must-have: 5+ years of B2B marketing experience with sales enablement
  • Standout: Proven ability to align marketing with sales objectives and measure ROI
  • Lead multi-channel campaigns and content that fuel the pipeline

Job Description

Responsibilities

  • Develop and execute corporate marketing strategies aligned with company growth goals
  • Own brand positioning, messaging, and visual identity across all channels
  • Ensure consistent brand voice across digital, print, and sales materials
  • Plan and execute multi-channel marketing campaigns (digital, email, events, content, social)
  • Drive qualified leads and pipeline growth in partnership with sales leadership
  • Manage campaign performance, budgets, timelines, and ROI reporting
  • Create and maintain sales enablement materials including presentations, case studies, one-pagers, and proposals
  • Collaborate closely with sales to align messaging, value propositions, and go-to-market strategies
  • Support product and service launches with internal and external marketing assets
  • Oversee development of content such as blogs, whitepapers, webinars, case studies, and newsletters

Requirements

  • Bachelor's degree in Marketing, Business, Communications, or related field
  • 5+ years of B2B marketing experience, preferably in professional services, consulting, or sales enablement
  • Proven experience aligning marketing initiatives with sales objectives
  • Strong project management and communication skills
  • Experience with CRM and marketing automation platforms

Preferred

  • Experience supporting sales teams or revenue organizations
  • Familiarity with sales enablement concepts and methodologies
  • Strong writing and presentation skills
  • Ability to work in a fast-paced, growth-oriented environment