Own the end-to-end product innovation lifecycle for a consumer brands role, leading development, research, and cross-functional launches.

• Identify New Opportunities : Leverage in-depth knowledge of consumer and category trends, competition, and shopper behaviors to ideate and execute new product opportunities that drive profitability growth.
• Lead Product Development: Oversee all aspects of product development, from creating meaningful consumer concepts and positioning innovation ideas to effectively communicating product benefits, pricing, and cost strategies.
• Utilize Insights and Data : Leverage trends, insights, and data from multiple sources to inform new product ideas and sizing opportunities. Initiate and manage market research projects to gain valuable insights.
• Leverage Strong Financial Acumen : bring new products to market by evaluating cost versus value benefits and maximizing revenue potential to gain share & profit.
• Prepare Persuasive Materials : Develop compelling sales and internal communication materials to sell innovation pipeline strategies and new product ideas to key internal stakeholders.
• Lead Cross-Functional Project s: Act as the project lead and liaison with other cross-functional partners to ensure innovation initiatives progress toward launch and receive the necessary resources and support.
• Support Production Process : Partner closely with project management, operations, and planning to ensure feasible execution & deliver quality products on time.
• Collaborate with Brand Teams : Work closely with brand teams to ensure all new items in development align with each brand’s purpose and priorities.
• Manage Market Research Projects : Initiate and manage market research projects to deliver powerful consumer and shopper insights, facilitating continued brand growth.

Requirements

• 5+ Years of Experience in brand or product management within a CPG environment, with specific experience in new product innovation.

Preferred

• 5+ Years of Experience in brand or product management within a CPG environment, with specific experience in new product innovation.
• Innovation Leadership: Proven ability to develop and lead the execution of an innovation pipeline, including identifying white space opportunities and commercializing new products through to launch.
• Consumer & Brand First Mindset: Demonstrated strength in key marketing areas such as positioning, brand development, innovation, and project leadership.
• Market Research Proficiency: Skilled in various market research techniques, both qualitative and quantitative.
• Strong Communication Skills: Strong verbal and written communication skills. Ability to craft compelling ideas and recommendations based on consumer insights and business needs.
• Insight to Idea Translation: Ability to translate consumer and market insights into effective brand and innovation strategies.
• Financial & Commercial Acumen: Demonstrated ability to generate valuable insights and ideas, with a clear understanding of what drives market success and impact.
• Agility and Problem-Solving: Proven ability to navigate ambiguity and solve problems effectively.
• Collaborative Partner: Proven experience working as a collaborative partner with cross-functional teams such as project management, brand, and R&D.
• Project Management: Ability to manage multiple work streams and projects in a fast-paced, dynamic environment.

Benefits

• Flexible work options (fully remote, hybrid, onsite)
• Generous paid time off
• Competitive salaries and bonus incentives
• 401K company match
• Competitive medical, dental, & vision insurance
• Pet insurance
• Annual fitness stipend
• Unmatched employee discount on all products
• Summer Hours
• LinkedIn learning membership