Responsibilities

• The lead engine. Build and run our seasonal marketing calendar — paid search, Meta ads, SEO, LLM, AEO, LSA, email, print. Run campaigns yourself or manage our agency partners and hold them accountable. Your call — play to your strengths and use agencies to cover the gaps.
• The revenue number. Marketing-sourced revenue is your metric. You’ll build the plan, own the budget, and adjust in real time based on what the data tells you.
• The reputation. Our Google reviews, our brand, our online presence — you’re the guardian of all of it.
• The relationship with sales. You and our Sales Manager will build a lead handoff system that actually works, so good leads never die in someone’s inbox.
• You’ll present your numbers to the CEO weekly. That’s not micromanagement — it’s access. No layers between you and the person who can say yes.

Requirements

• You have 3+ years of hands-on digital marketing experience — Google Ads, Meta, SEO, email — and you can talk specifics: your cost per lead, your conversion rates, what you’d do differently
• You’ve managed agencies and know the difference between a partner and a vendor collecting checks
• You’re fluent in the stack: Google Analytics, WordPress, Facebook/Meta Ads Manager, Google Business Profile, and you know how to track leads from first click to closed sale
• You’ve built and managed a budget and treated it like it was your own money
• Home services or local services marketing experience is a big plus — but if you can generate leads, we can teach you turf
• You’re probably NOT a fit if…
• You want a big team to hide behind
• You prefer “brand awareness” conversations to revenue conversations
• Being measured makes you uncomfortable
• You need someone to tell you what to do every morning

Benefits

• 401(k) with 3% match
• Medical insurance (60% of your premium covered)
• Paid holidays and PTO