Own and execute the day-to-day social media and content engine for a Detroit cannabis brand, balancing channel management, creative production, events, and compliance with local advertising rules.

• Own social media across Instagram, Facebook, TikTok, X, and Google Business Profile with daily publishing and engagement.
• Lead content creation and short-form video production to drive brand presence and product promotion.
• Coordinate promotions, events, and vendor partnerships while ensuring cannabis advertising compliance and regulatory alignment.