Responsibilities

• Participate in brainstorming and ideation sessions with Senior Brand Marketing Director and Leadership teams to develop campaign ideas and strategies.
• Execute end-to-end marketing campaigns across digital and physical channels, ensuring all deliverables are on-brand, on-time, and on-budget.
• Coordinate with creative, account , and new business teams to produce integrated, cohesive campaigns aligned with strategic direction.
• Track campaign performance and provide data-driven recommendations for optimization.
• Maintain and execute a robust content calendar that delivers a consistent brand voice across OBE’s social channels (LinkedIn, Instagram, and others), email, website, and presentations — including native content creation for social, from concepting and copywriting to asset production and scheduling.
• Write compelling, on-brand copy for a range of formats — from social posts and email campaigns to case study write-ups and pitch presentations. Manage and regularly update the OBE website with fresh content; proactively identify improvements to user experience and site performance.
• Develop and submit award entries in collaboration with internal teams, helping maintain OBE's recognition as a leader in the experiential marketing industry.
• Collaborate with project teams to gather, archive, and maintain content and assets from executed campaigns for ongoing marketing use.
• Support project content creation and asset development for OBE agency marketing, including pre-event planning, shot list development, script and/or beat sheet creation, self-driven onsite content capture and/or photographer/videographer management, video editing, and distribution.
• Manage OBE's image and video library, ensuring assets are organized and accessible for internal teams.

• Proactively work with project teams to understand content permissions and secure approvals for sharing project work across OBE's marketing channels.
• Curate and maintain up-to-date agency materials — from team bios and headshots to agency stats and history — for use in RFIs, RFPs, award entries, and press materials.
• Manage digital marketing initiatives including SEO/SEM, paid advertising, and email marketing.
• Monitor, analyze, and report on campaign performance metrics across all digital channels; translate data into clear recommendations.
• Stay current on emerging tools, platforms, and technologies that can improve OBE's marketing performance, reach, or measurement capabilities.
• Support the identification and coordination of speaking opportunities for OBE executives and subject matter experts to grow agency visibility and credibility.
• Drive targeted pre-event and post-event marketing efforts to maximize awareness and engagement around industry appearances.
• Support client-hosting and agency event efforts as needed.
• Collaborate with internal teams to integrate strategic marketing needs into client project workflows, such as content capture opportunities and approvals on content use.
• Serve as an internal resource for case study and project content recommendations — helping teams identify the right stories for pitches, presentations, and proposals.

Requirements

• 2–4 years of experience in marketing; experiential or creative agency background a strong plus
• Bachelor's degree in marketing, communications, business administration, or related field preferred

Preferred

• Experiential or creative agency background a strong plus
• Proficiency in Keynote, Google Suite and Microsoft Office; strong command of presentation design
• Light graphic design experience with Adobe Creative Suite (Photoshop, InDesign, Illustrator) — able to create or adapt assets independently