Marketing Manager, AI Product Marketing Operations, AWS Marketing at Amazon | Santa Clara, CA | $81K/yr – $155K/yr

Amazon

Marketing Manager, AI Product Marketing Operations, AWS Marketing

Santa Clara, CA (On-site)

$81K/yr – $155K/yrSenior Level4+ years expFull time

Posted 5 weeks ago

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Job Summary

Own cross functional launch activation and measurement for product marketing programs across demand gen, ABM, content, events, and field enablement.

Campaign activation: coordinate with demand gen, ABM, content, events, and launch ops for smooth handoffs.
Launch operations: manage timelines, cross functional alignment and training adoption across launches.
Analytics and governance: own WBR, MBR and launch scorecards to drive data driven decisions.

Job Description

Partner with demand generation, account-based marketing, content studio, events, and launch operations teams on campaign and program activation, ensuring seamless handoffs between product marketing strategy and execution
Coordinate launch execution logistics across all products, including timelines, stakeholder alignment, and cross-functional coordination
Own customer advocacy program operations across segments, including reference pipeline management, and case study production.
Execute field enablement operations for launches, including training coordination, materials distribution, and adoption tracking
Own marketing measurement, reporting, and mechanisms including Weekly Business Reviews (WBR), Monthly Business Reviews (MBR), and launch scorecards
Manage cross-team first- and third-party event responsibilities including session management, keynote coordination, and logistics across industry events
Coordinate the team's engagement with the Analyst Relations team, including briefing logistics, research intake, and ensuring PMM alignment on analyst-facing narratives

4+ years of professional non-internship marketing experience
Experience using data and metrics to drive improvements
Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
Experience conveying complex technical concepts to both technical and business audiences
3+ years of hands-on experience with cloud architectures in technical domains (e.g., Generative and Agentic AI, Developer Tools)

Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs
Experience utilizing systems and tools involving email, web, analytics, and CRM (Marketo, Tableau, Salesforce, etc.) for targeting, segmentation, reporting for demand generation
MBA
Experience working with engineering and product teams to define a product and bring it to market
Track record of creating compelling technical demonstrations and reference architectures
Experience presenting to executive-level audiences and industry analysts.

Amazon benefits include health insurance, 401(k) matching, paid time off, and parental leave.

Amazon

Reli. is a family-owned business built around strong valuesand a passion to serve our customers. Our drivestemmed from seeing a need for custom-tailored qualityproducts at wholesale prices & quantities. We wanted to beable to put quality first and still be able to providehonest pricing.With our global and domestic operations, we have thefreedom to center each and every decision around ourvalued customers. We approach all our work with the same driveand energy to make sure our customers can always relyon Reli.

Founded in 2018

Cerritos, California, USA

171 employees (30 in marketing)

www.amazon.com/reli