Marketing Liaison

Bloomington, IL (Unknown)

$50K/yr – $60K/yrMid Level2+ years expFull time

Posted 5 months ago

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Job Summary

Drive the facility’s marketing and public relations program to improve census and community awareness.

  • Own marketing programs to increase census and inform community
  • Must-have: Minimum 2 years healthcare marketing or related experience
  • Standout: Close coordination with Administrator and cross-department teams

Job Description

Responsibilities

  • Maintain a thorough knowledge of our facility’s admissions requirements, services and requirements.
  • Plan, develop, organize, implement evaluate, and direct the facility’s marketing programs to maintain and increase our census and to provide the community with information relative to our facility, its programs, services, and practices.
  • Assist department directors in the development and use of marketing policies and procedures, and establish a rapport in and between departments so that each staff member can realize the importance of his/her role in our marketing and public relations program.
  • Assist in the development, implementation and tracking of customer service satisfaction surveys.
  • Interpret the facility’s policies and procedures governing the release of information to employees, residents, family members, visitors, government agencies, etc., as necessary.
  • Ensure that public information describing the services provided in the facility is accurate and fully descriptive.
  • In conjunction/coordination with the Administrator, develop and implement long range plans for the facility in the effort to establish and maintain our marketing and public relations program.
  • Serve as a liaison to the Administrator, medical staff, and other professional and supervisory staff
  • Maintain schedules for all marketing and public relations programs
  • Develop, schedule and guide tours/personnel through the facility

Requirements

  • Minimum 2 years experience in healthcare setting required.
  • Must possess the ability to communicate effectively, orally and in writing.
  • Must be able to move intermittently throughout the workday.
  • Must be able to cope with the mental and emotional stress of this position.
  • Must function independently and have flexibility, personal integrity, and the ability to work effectively with residents, personnel, and support agencies.
  • Must be able to relate to and work with ill, disabled, elderly, emotionally upset and at times, hostile people within the facility.
  • Must be able to push, pull move and/or lift a minimum of 25 pounds to a minimum height of 5 feet and be able to push, pull, move and/or carry such weight a minimum distance of 50 feet.
  • May be necessary to assist in the evacuation of residents during emergency situations.
  • The noise level in the work environment is usually moderate.
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Goldwater Care

Our doctors, nurses, CNAs, therapists and social workers work together to create holistic care plans that are customized to your individual needs. Constant communication with you, your family and your care team ensure that all treatment works in tandem in getting you back to yourself in no time.

Founded in 2022
Toluca, Illinois, USA
73 employees (2 in marketing)

Traffic Signals

Monthly Visitors
2K
Traffic Source Mix
Search
56.4%
Direct
14.5%
Referral
17.4%
Social
10.6%
Paid
1%

Headcount Trend

Current headcount: ~74

Marketing Team

Marketing Team Size
2 (3% of company)
Marketing Roles Posted (Last 30 Days)
1