Responsibilities

• You will be responsible for social media, email marketing and funnels, paid advertising, VSLs, podcast marketing, content strategy, creative direction, and campaign execution across the entire brand portfolio. This is not just strategy, you will be doing the work and owning the outcome on all outlets.
• Multi-Brand Marketing Strategy
• You will become deeply familiar with every brand and help determine:
• * What we should be talking about
• * Who we are talking to
• * What content each audience responds to
• * Which offers and products we should be promoting
• * How each brand should look, sound, and feel
• * How the brands can strategically support one another without becoming repetitive
• You should be able to move from an Agency Coach AI campaign to a Michael Weaver podcast episode to a Courtney Weaver social post while understanding that each requires a different voice, audience, and objective.

Requirements

• You are a combination of:
• Marketer + Copywriter + Content Strategist + Creative Director + Operator
• You don't need to be the world's greatest specialist in every marketing channel, but you need to understand how all of them work together.
• You should:
• * Have excellent marketing instincts
• * Understand AI and how to leverage in your role
• * Be a strong copywriter
• * Understand organic and paid social media
• * Know how to create compelling hooks
• * Understand offers, funnels, VSLs, and conversion

Benefits

• Annual Base Salary Based on Experience
• Flexible Schedule
• Work from Home
• Mon-Fri Schedule