Marketing and Events Paid Internship

Lansing, MI (On-site)

Salary Not AvailableIntern/New GradPart time

Posted 5 months ago

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Job Description

Responsibilities

  • Support marketing, communications and events campaigns under the direction of the Marketing and Brand Specialist & the Events and Outreach Manager.
  • Assist in the development and execution of social media strategies and content to engage DLI followers across all social media platforms.
  • Create compelling copy for DLI communications, including newsletters, press releases, event listings and other promotional pieces.
  • Participate in marketing and communication brainstorming sessions, both internally and with other downtown stakeholders.
  • Gain hands-on experience in effective measurement and reporting analytics across various marketing and communications channels.
  • Assist in coordinating DLI events such as Sidewalk Fest, Evening of Excellence, Seasonal Clean Up Days, Trick-or-Treat on the Square and the Big Red Ball.
  • Support with event logistics, including setup, teardown, signage, guest check-in and vendor support.
  • Under supervision, help recruit, organize and communicate with volunteers and partners.

Requirements

  • A junior or senior currently enrolled in a college program focused on marketing, public relations, or advertising, with an interest in event management
  • Strong verbal and written communication skills, with excellent organizational abilities and a solid understanding of AP Style writing
  • Familiarity with various communications channels and marketing strategies
  • Basic knowledge of graphic design, photography and videography best practices
  • Basic understanding of website management or a strong willingness to learn
  • A passion for organizing and orchestrating both small and large events
  • Ability to navigate professional relationships and work in a collaborative team, both internally and with volunteers
  • Willingness to learn new things and proactively ask questions

Benefits

  • Flexible schedule
Downtown Lansing Inc. logo

Downtown Lansing Inc.

🏙️ Community | 💼 Commerce | 🎨 Arts | 🎭 Entertainment. Welcome to Downtown Lansing! Downtown Lansing Inc. (DLI) is the downtown management agency dedicated to revitalizing and promoting economic development and community engagement in Michigan’s Downtown. A certified Main Street organization, DLI’s mission is to strengthen and nurture the culture, health, and sustainability of Downtown Lansing. Downtown Lansing is home to nearly 200 unique businesses, offering global dining experiences, wide-ranging retail offerings and unique events and attractions for all ages at all times of the day. In 2024, DLI received recognition as an industry-leading Main Street organization after being named a top 10 semifinalist in the 2024 Great American Main Street Award. Learn more about DLI at DowntownLansing.org.

Founded in 1996
Lansing, Michigan, USA

Funding

Last Raise
Grant, 4 years ago

Funding History

  • Apr 2022
    Grant