Responsibilities

• Serve as a strategic representative of FirstService Residential's multifamily division by regularly presenting to and collaborating with executive-level client stakeholders, prospective clients, and senior leadership this role must possess and demonstrate strong executive presence.
• Focus on targeting budgeted occupancy and revenue by providing support, guidance and direction to a portfolio of multifamily assets through the development and implementation of strategic marketing programs.
• Collaborate with the local / national marketing team to establish, implement and maintain the goals and objectives of the multifamily high-rise division.
• Understand and correctly articulate search engine optimization and search engine marketing goals for individual assets to market and state leadership, on-site team members as well as ownership groups.
• Research and build community marketing plans for existing and potential new business that attracts the identified target audience and strategically addresses business objectives, which are evaluated on an ongoing basis.
• Create and maintain lease up and stabilize marketing budgets for individual communities.
• Create and develop Marketing RFP (New Business) Development pitch decks alongside the FirstService Business Development and Operations Team.
• Maintain relationships with marketing vendor partners to review portfolio performance on a monthly or quarterly basis.
• Develop and create marketing materials for potential new business and existing clients to efficiently and effectively present materials and ideas for multi family marketing recommendations.
• Regularly communicate with ownership groups, asset managers, and regional executive team members regarding marketing performance of any particular asset and or overall portfolio.

Requirements

• 7-10 years Multifamily marketing experience required
• BA / BS degree required
• Must have previous experience with property management software (Yardi, RealPage, CRM, Knock, Rent Café, etc.)
• Creative/graphic design experience required
• Analytical skills with previous experience developing strategic marketing plans
• Proven track record of achieving marketing goals and demonstrating results from previous positions
• Proven track record in establishing and maintaining strong relationships onsite and leadership teams
• Excellent written, verbal, and customer service skills; ability to persuasively express ideas and opinions to individuals and groups
• Expert proficiency in Microsoft Suite
• Strong leadership and interpersonal skills, including the ability to work with senior executives, clients, and other business stakeholders.

Benefits

• competitive salaries, top-tier medical, dental, and retirement benefits, career training, and support for continued professional development.