Marketing Director

Lebanon, NH (On-site)

$75K/yr – $85K/yrDirector/Executive5+ years expFull time

Posted 7 weeks ago

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Job Summary

Own social media, content development and email marketing programs with KPI driven planning across campaigns and cross-team collaboration.

  • Social media ownership: posts, engagement, ads, and calendar management.
  • Content and email engine: editorial calendar, writing/editing, newsletters and campaigns.
  • Marketing planning and tracking: goals, KPIs, and campaign deliverables across channels.

Job Description

Responsibilities

  • Social Media Marketing
  • Write, post, and monitor social media posts
  • Monitor and respond to engagement daily; likes, comments, shares, and interactions on Messenger and Google
  • Interact with team to gather information and brainstorm social content
  • Maintain social media campaign schedules
  • Build and place ads on social media
  • Writing and Content Development
  • Work with team to produce, update, & track editorial calendar
  • Participate in researching industry related topics
  • Edit and proofread written pieces before publication
  • Publish and promote written pieces (newsletters, blogs, stories, interviews, website content, landing pages, downloads)
  • Participate in video conceptualization, design, and production
  • Engage with members and promote the organization inside and outside the Facility
  • Marketing Planning/Management
  • Design content marketing strategies and develop goals and KPIs (key performance indicators)
  • Monitor all results/interactions
  • Responsibility for tracking marketing campaign deliverables
  • Email Marketing
  • Manage the contact lists in email software, with additions, deletions, and list-building for segregated email content? (as written)
CCBA logo

CCBA

The CCBA is a non-profit organization that promotes healthy lifestyles, personal development, and community connections by offering recreational, fitness, and educational programs for people of all ages and abilities. Vision: We envision a community where all people thrive physically, socially, and emotionally.

Founded in 1919
Lebanon, New Hampshire, USA
306 employees

Traffic Signals

Monthly Visitors
10.4K
Traffic Source Mix
Search
26.8%
Direct
49.1%
Referral
6.1%
Social
16.6%
Paid
1.3%

Headcount Trend

Current headcount: ~306

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

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