Marketing Director, Bone IMPACT, US Bone Health Business Unit

Montana, USA (Remote)

$184K/yr – $249K/yrDirector/ExecutiveFull time

Posted 13 days ago

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Job Summary

Own and shape the Bone IMPACT enterprise strategy, lead cross-functional, above-brand initiatives, and drive ecosystem partnerships to boost osteoporosis awareness, diagnosis, treatment, and fracture prevention.

  • Define governance and strategic priorities across functions and partnerships.
  • Build and sustain stakeholder engagement with national societies, health systems, and policy groups.
  • Translate external insights into scalable programs and measurable enterprise progress.

Job Description

Responsibilities

  • Develop the long-term Bone IMPACT vision and enterprise strategy aligned with Bone Health business priorities.
  • Identify emerging opportunities that strengthen the osteoporosis ecosystem and accelerate disease awareness, diagnosis, treatment, and fracture prevention.
  • Lead above-brand market-shaping initiatives by aligning priorities across Marketing, Medical, Health Systems, Government Affairs, Corporate Communications, Advocacy, Value & Access, HEOR, and other key functions.
  • Establish governance and integrated planning to align initiatives, partnerships, sponsorships, and investments around shared strategic priorities.
  • Incubate innovative capabilities, evaluate impact, and transition mature initiatives to long-term business owners while identifying new opportunities for growth.
  • Build trusted relationships with national medical societies, advocacy organizations, professional associations, health systems, technology companies, policy organizations, and other influential stakeholders.
  • Convene strategic coalitions and partnerships that advance shared priorities through education, advocacy, innovation, and implementation initiatives.
  • Represent Amgen as a trusted enterprise partner committed to advancing the osteoporosis ecosystem.
  • Monitor the external environment to identify new partnerships, collaborations, and market-shaping opportunities.
  • Develop enterprise above-brand communication and market activation strategies that elevate osteoporosis as a national healthcare priority.

Requirements

  • Doctorate degree and 4 years of marketing, communications, public affairs, advocacy, commercial, medical, or related biotechnology experience
  • OR
  • Master's degree and7 years of marketing, communications, public affairs, advocacy, commercial, medical, or related biotechnology experience
  • OR
  • Bachelor's degree and 9 years of marketing, communications, public affairs, advocacy, commercial, medical, or related biotechnology experience

Preferred

  • MBA, MPH, MHA, or other advanced degree.
  • 10+ years of progressively increasing responsibility within biotechnology, healthcare, advocacy, communications, consulting, or related industries.
  • Demonstrated success developing enterprise or above-brand strategies that influence healthcare markets beyond individual products.
  • Experience building strategic partnerships with national medical societies, advocacy organizations, health systems, policy organizations, technology companies, or other influential stakeholders.
  • Experience leading complex cross-functional initiatives and influencing senior leaders without direct authority.
  • Understanding of the U.S. healthcare ecosystem, including health systems, policy, advocacy, population health, quality improvement, and value-based care.
  • Experience leading strategic communications, public awareness, advocacy, stakeholder engagement, or market activation initiatives within healthcare or other highly regulated industries.
  • Demonstrated ability to identify emerging opportunities and translate insights into innovative strategies and executable business plans.
  • Demonstrated ability to develop market-shaping strategies while navigating legal, regulatory, and compliance requirements.
  • Strong executive presence with exceptional communication, facilitation, and relationship-building skills.
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