Marketing Director – AI Products at Concentrix | USA | $134K/yr – $170K/yr

Concentrix

Marketing Director – AI Products

USA (Remote)

$134K/yr – $170K/yrDirector/ExecutiveFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own global product marketing for iX AI, shaping positioning, GTM and demand generation at scale.

Drive the global marketing strategy and cross‑functional launches for iX AI products.
Must-have: proven product marketing leadership in AI/SaaS with demand gen and GTM execution.
Standout: global remit across awareness, acquisition and retention with PLG focus.

Job Description

Responsibilities

Partner closely with the Global Product Organisation to shape positioning, messaging and go-to-market strategy.
Translate complex AI capabilities into clear, differentiated and commercially compelling value propositions.
Influence roadmap discussions with market insight, customer feedback and competitive intelligence.
Ensure launches are commercially sharp, competitive and execution-ready across all regions.
Define and execute the global marketing strategy for iX AI products across awareness, acquisition and retention.
Identify priority segments, use cases and commercial opportunities with precision.
Build positioning that clearly differentiates iX in competitive and fast-moving AI markets.
Establish a clear point of view on trust, responsible AI, data privacy and governance as part of the iX narrative.
Develop demand generation initiatives that drive user acquisition, activation and subscription growth.
Optimise the full funnel from awareness through conversion, usage and retention.

Requirements

Proven experience in a start-up or scale-up AI, SaaS or technology environment.
Strong track record driving user acquisition, adoption and subscription growth.
Deep expertise in product marketing, positioning, competitive strategy and demand generation.
Experience acting as a close commercial partner to Product teams.
Demonstrated ability to lead others, set direction and scale capability.
Comfortable operating in ambiguity and building structure, momentum and clarity from the ground up.
Commercial mindset with strong analytical capability and ownership of results.
Willingness to execute directly and operate hands-on when required.
Travel as required to support launches, partners and customer engagement.

Preferred

Direct experience marketing AI or machine-learning-driven products.
Strong AI fluency, including the ability to speak credibly about trust, responsible AI, data privacy and governance.
Experience with product-led growth (PLG) motions and community-driven adoption.
Experience building or scaling partner and ecosystem marketing programmes.
Experience competing against well-funded or category-leading technology players.
Exposure to subscription, usage-based or hybrid pricing models.
Challenger, builder and growth-oriented mindset.
Commercially disciplined and performance-driven.
High ownership with a strong bias toward action.
Credible leader who can influence across product, sales and partners.

Benefits

medical, dental, and vision insurance
comprehensive employee assistance program
401(k) retirement plan
paid time off and holidays and paid learning days

Concentrix

We’re Concentrix. A global technology and services leader that powers the world’s best brands, today and into the future. We’re human-centered, tech-powered, intelligence-fueled. Every day we design, build, and run fully integrated, end-to-end solutions at speed and scale across the entire enterprise.

Founded in 1983

Newark, California, USA

192K employees (3,315 in marketing)

www.concentrix.com