Marketing Creative Director, DTC (Remote)

New York, USA (Remote)

$150K/yr – $210K/yrDirector/Executive8+ years expFull time

Posted 3 months ago

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Job Summary

Lead the global brand and creative function for Maximus, spanning strategy, design systems, and production at scale.

  • Own and evolve brand identity and visual systems across digital and physical touchpoints
  • Must-have: 8+ years of creative leadership with health/tech brand-building
  • Standout: Experience building high-velocity creative ops and AI-powered asset production

Job Description

Responsibilities

  • Define and evolve Maximus's visual identity across all touchpoints, ensuring our brand reflects our position at the intersection of science, technology, and human potential
  • Develop and maintain comprehensive brand standards that scale across digital, physical, and emerging platforms
  • Create and continuously refine our brand book, establishing it as the north star for all creative expression
  • Partner with executive leadership to translate business objectives into compelling creative strategies
  • Build and optimize a high-velocity creative asset generation engine capable of producing premium content at scale
  • Implement systems and workflows that balance creative excellence with the demands of a fast-growing performance medicine company
  • Establish metrics and KPIs to measure creative impact and continuously improve output quality and efficiency
  • Drive adoption of emerging creative technologies and AI tools to accelerate production without compromising quality
  • Recruit, mentor, and lead a world-class creative team including designers, copywriters, motion designers, and production specialists
  • Foster a culture of creative excellence, experimentation, and accountability

Requirements

  • 8+ years of creative leadership experience, with at least 3 years building and managing creative teams
  • Proven track record of building brands in health, wellness, technology, or premium consumer sectors
  • Deep expertise in brand development, visual systems, and multi-channel creative execution
  • Experience building high-performance creative operations that balance quality with velocity
  • Portfolio demonstrating breakthrough creative work that drives measurable business results
  • Strong understanding of digital-first creative and emerging platforms
  • Exceptional communication skills with ability to present to and influence C-level stakeholders
  • Bachelor's degree in Design, Fine Arts, Marketing, or related field (MFA or advanced degree preferred)

Nice To Have

  • MFA or advanced degree preferred

Benefits

  • World-Class Benefits: Full Suite: Medical, Dental, Vision, Life Insurance
  • Flexible vacation/time-off policies
  • Liquidity of options whenever available
  • Extended options exercise window for loyal employees (3 months for every year of service; e.g. 1 year for 4+ year employees)

Marketing Team

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